Ten Key Elements Of Clothing Store Location

Article 1: it is not necessarily the best way to get busy with many commercial ways of daily consumption.

Therefore, site selection must be chosen on the way to bustling, which is not only cheaper than the bustling aspect of rent, but less traffic.

The second one: one of the details of the location on the road to bustle, then, is what kind of excitement the location of the shop leads to, and whether the busy crowd is your target audience.

The third item: the location of a shop should not only consider its location, but also ignore its relative position (competition environment).

If you are surrounded by hardware and electrical appliances, and you open a women's clothing shop, certainly not.

As the saying goes, "goods sell together", there are three or four stores around to do women's clothing, you also do women's clothing, so that we can promote passenger flow mutually, each other is advantageous.

The fourth item is: selling goods is not a fake, but we need to master one degree. When there are more than five shops around the shop doing mass entertainment, you can do it. Unless your products are very distinctive and famous, you won't be able to distinguish this kind of soup. It's better to go astray and do other styles of the same age section.

The fifth item: if you are a mass leisure brand, you can consider the first level business circle with convenient pportation and frequent crowds, so as to increase the customer turnover rate and increase business income.

But if you are doing a personalized narrow market, you can consider operating in the secondary business circle to reduce rents and other cost burdens.

Sixth: if done

Shops are located on a commercial street, and shops are not allowed to shop at the two ends of the street.

Because women like to shop, if the first advanced shop found your "target", she will not buy immediately, certainly will also shop than three, and so on, she will probably be tired, or hungry, or something temporary, and then return to your shop to buy the possibility of a big discount.

Seventh:

Yin and yang are also very important.

In the north, passengers prefer to walk on the sunny side of the street, and the passenger flow on the opposite side is relatively small. For merchants, the same rent is on both sides of the road.

It's two times worse.

Eighth: if the middle and high grade women's clothing is the first choice in the store, if it is the first choice shop in the middle and low class.

Ninth: strive to open shop in the vicinity of the most crowded guests.

In the past, the old saying said, "one step is inferior to three cities".

The opening address may be 30% worse.

The movement of the pedestrian line is related. Maybe someone is going to come here. This turn, then this aspect of the guests will not arrive.

Tenth: when choosing a location, we must consider whether the main moving line of passenger flow (the route of passenger activity) will be intercepted by competitors.