Shenyang'S Shopping Malls And Department Stores Seize 12 Business Opportunities

Consumers receive 8 promotional messages in 3 days.

The so-called "soldiers do not move, food and grass first."

Reporters visited many shopping malls in Shenyang in December 10th and found that although sales promotions had not yet been launched, sales information in Shenyang's shopping malls has been flying everywhere.

Some emporium even played the slogan of "fighting 12 times again and firing the gun to the end".

Chen Lu, who lives in Hong Kong, is a member of two shopping malls in Shenyang. Since the beginning of last week, sales promotion in various shopping malls has been pouring in.

"These days, cell phone messages will be ringing for a while. There will be a full shopping mall full of information on the electronic coupons. There will be information about the full range discount of merchandise categories. There will also be activities of a single brand feedback member.

Count carefully and receive 8 in 3 days. "

Chen Lu said.

Promotional information does play a role in attracting some consumers.

"Shop has just experienced a big promotion of double 11, and I have been concerned about several commodities, and double 12 do not have my number.

Now that there are activities in the mall and the discount is not small, I'd like to go shopping. "

In random interviews, miss white collar said.

Discount strength, promotion time match shop

Reporters view shopping promotion information found that many of the activities, specifically for the electricity supplier double 12.

"The general discount of double 12 stores is 50 percent off. Our winter shoes 4 fold, and there are multiple points, which is better than buying online."

Taiyuan street, a shopping mall, 4 floor shoes sales area sales staff told reporters.

A shopping mall in Zhongjie street was as low as 60 percent off in winter clothing, and on the day of double 12, clothing department stores totaled 1000 yuan to send 1000 yuan shopping cards; another department store DM discount information showed that most brands were below 50 percent off.

The day was Friday, and the vast majority of business entities extended their promotional activities to the weekend, that is, the 14 day.

The activities of individual stores have now begun and continue until Christmas.

"

There is only a discount on the 12 day, but we have activities on the 3 day. Customers do not have to stay up late to buy it. They can still do it on the first day after second days.

A shopping mall front desk staff told reporters.

Reporter visits found that most of the mall brand double 12 activities have begun, sales staff promised that if double 12 day price cuts, you can make up the difference.

Judging from the current information released by physical stores and online stores, the prices of both sides seem to be the same.

In order to deal with the promotion method of "click on the shopping voucher" for online stores, physical department stores have begun to recruit, and some businesses have introduced electronic tickets into customer member Kane in advance to attract consumers.

"Anniversary of December 10th -14 day, the card has given you 5000 yuan birthday bonus ticket, shopping 300/500 yuan can be used 100 yuan."

In December 9th, consumer Liu Xiaojie received promotional messages for members of a shopping mall.

According to the staff member center of the mall, most of the goods are involved in this activity, that is, on the basis of discounts, according to the customer's purchase price file, and then subtract a part of the amount accordingly.

Miss Liu said that such a way really gave her some heartbeat, "no need to get it again, the money is already in the card, and I feel this part of the money is not white and not flowers."

A person in charge of marketing department of a large shopping mall in Shenyang told reporters that November and December were not the traditional sales season of physical department stores. Such promotions could stabilize customers and raise concerns on the one hand. On the one hand, they could rush to the end of the year to complete their annual sales tasks.