How To Avoid The Death Of Shops?
First, congenital disability, structural death.
The architectural design of commercial real estate and the whole shop. Management It's also very relevant. There are more and more special requirements for different formats of shops. To a large extent, this requires developers to demonstrate in detail on the overall layout, and tend to be rational in the planning stage. For example, the planning and design of facilities for exhaust pipes and sewage treatment facilities suitable for catering business has already stepped into the planning stage of shops. Therefore, the planning of shops that we have overlooked is also on the agenda.
Two. Internal chaos Random death
Now many of the death shops are caused by several sublets. Therefore, the prohibition of irregular sublet is very urgent. All members will be subject to strict scrutiny and membership of the mall. All tenants are required to bring their own identity cards, business licenses and business registration certificates for their products. The entrustment agents must issue both identity cards and entrustment orders, and strictly prohibit duplication of registration, and are not allowed to transfer them at will. At the same time, businesses are required to pay 2 to 5 years' rent in a short time. This has raised the investment threshold, increased the difficulty and risk of two landlords' hype, and forced it to go out. Hu Chunming, executive deputy general manager of the lighting City, also said that when the shops were sublet, they asked the merchants to apply and handle the corresponding procedures. At the same time, the market would supervise whether their business was a brand product, and exclude the shop owners by strictly controlling the tenants' business projects, so as to avoid the frequent sublease of shops.
Three, the layout is wrong. site selection lethal
Or the old topic of commercial real estate, not blindly credulous district advantages, shops only rely on lots absolutely not. Lot is only a basic condition to weigh the pros and cons, but it is not an absolute condition. For example, a good food street in a district opens a clothing store or a sports shop, obviously not suitable. Moreover, there are still a group of people who believe too much in the advantages of Metro business. Although it is within the scope of rail transit, the traffic is convenient, but the flow of people is easy to enter, and it is easy to disperse. It does not form a fixed passenger flow, and has no enough attraction on the passenger flow. There is also a standard business circle, but far away from people's life circle, it is difficult to form an advantage, so the cause of death shop can not be overly dependent on the lot.
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1, cost control can not be ignored.
Insiders remind the majority of entrepreneurs, clothing custom shop owners in the operation of the general existence of some idealistic color. For example, it will take a lot of energy to consider how to make the store special, while providing customers with a comfortable rest environment can attract customers, but in the process of operation, there is no strict control over the cost. For example, there are shops rent and decoration investment too much.
2, early investment is bigger, clothing customization is more optimistic.
As the high-end clothing custom shop location is relatively high-end, start-up capital is also relatively high. Take the stores in the Fortune Center as an example, the initial investment is between 500 thousand yuan and 600 thousand yuan. The main capital investment is concentrated on rent, fabric procurement and the human resources cost of the design team. However, under normal circumstances, the cost of resuming shop in 1 years is still more optimistic for clothing custom shops.
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