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    Pakistan's Non Textile Industry Is In A Predicament, But Footwear Exports Are "Only Good".

    2015/1/1 21:14:00 379

    PakistanNon TextilesFootwear Industry

    The first 5 months of the new fiscal year in Pakistan (July 2014 -11) showed that the total export volume of non textiles was 4 billion 210 million US dollars, down 10.24% from the same period last year. A government official said that the shortage of electricity and energy supplies increased the operating costs of the non textile industry. At the same time, Pakistan Ministry of Commerce The government has not yet implemented the government's decision to provide cash subsidies to the 9 value-added non textile industries.

    It is reported that the subsidy program is mainly aimed at leather making. footwear Sports products, engineering products, furniture, meat and meat products, fish products, etc.

    A group of detailed data shows that from July to November, Pakistan's tanning exports fell by 1.23% over the same period last year. In the non textile industry, the only industry showing the year-on-year increase in exports is the footwear industry, benefiting from the preferential policy of the GSP plus the EU market, the export of leather shoes increased by 25.9%, pushing the footwear industry as a whole. Exit An increase of 21.1%.

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    Visa recently released 2014 e-commerce consumer behavior survey research shows that among the 800 Chinese Internet users interviewed, 58% of Chinese consumers were shopping online through local websites, and 37% were shopping experiences on local and overseas websites.

    Surveys show that convenience is still the main driver of online shopping. Price, especially for female consumers, is the main reason for shopping overseas websites. However, there are still 1/3 respondents who said that language, freight, safety factors (such as personal information and payment security) and goods damage were the main obstacles and considerations for their online shopping.

    Shopping; fashion apparel is the largest trading category of online shopping (47%), followed by daily groceries (40%) and cosmetics / beauty products (39%); the top three online shopping products are the most frequently traded commodities; the average transaction frequency is 26 last year, followed by financial services (24 pens) and movie tickets (20 pens); in the past 12 months, the vast majority (86%) of online shoppers purchased online through personal computers; 43% used mobile phones, while others had Internet shopping through tablet computers; of the respondents who had shopping experience on both local and overseas websites, 18% said they were mainly in the US website.

    The survey shows that cross-border Internet transactions in 2014 showed strong growth momentum in the major Asian Pacific markets. The "double eleven" November 11th is not only a shopping holiday for Chinese people. It has become the largest online shopping day in the world. This year, sales of "double eleven" have reached a new record. A total of more than 27000 brands and merchants participated in the event. Consumers in the Asia Pacific region can't wait to get all kinds of discount discounts.

    Visa data show that on the "double eleven" day, consumers in the Asia Pacific region increased the number of transactions through the Visa card shopping website in mainland China by 450%. Consumers in Taiwan, China, are the leaders of this shopping craze. They set up an annual growth of 700% in the "double eleven" day. Consumers in Australia are also not to be outdone. Local Visa cardholders spend more than $250 thousand on the November 11th shopping site from mainland China.

    In addition, China's online fashion apparel consumers are much more obsessed with online shopping than other online shoppers. Visa's statistics show that China's fashion apparel consumers have become Asia's first "online shopping fashions", and their average consumption on international apparel websites has averaged $900 a year. However, in order to create the right appearance, clothing consumption alone is far from enough. Visa's data show that they spend 1/4 in cosmetics stores, and 6% of them go to online shoe stores, an increase of 25%.


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