Shopping Guide For Casual Wear Franchisees

How to win customers in casual wear shops is the key to successful sales.

When training enterprises to purchase personnel, they can only instille some basic knowledge and product knowledge into the shopping guide, which requires us to guide the buyers to play on the spot according to the type of customers they are facing.

If the shopping guide fails to answer questions in the sales process, even if there is no preamble, it will cause consumers' dissatisfaction and even distrust the brand.

Service is the key to winning in the shopping guide.

Customers do not recognize the service, the product has characteristics, the price is more affordable, and the customers will not pay the bill. Therefore, whether the mentality of service can deal with consumers' various criticizing and problems is one of the criteria to weigh an excellent guide.

Among them, the shopping guide

And skills need long-term influence and guidance.

Chinese people most value a sentiment word. We should communicate with customers in order to let them experience a kind of care and a kind of greeting.

Because consumers not only look at products, choose brands, but also pick you.

In some casual wear shops, we can find that some shopping guide members are

When serving, it only recites some rigid knowledge mechanically, but can not catch the real needs of customers.

This resulted in a large number of customers losing.

Therefore, it can be said that it is also one of the most basic qualities of shopping guide.

But it does not mean "can say".

"Can say" is to talk about the hearts of customers, think what they want, grasp their deepest thoughts, and recommend them to them with expert's tone.

Only in this way can you really recommend the products.

Therefore, a good set of words is particularly important, which is a key link for consumers to remember product characteristics and arouse their desire to buy.

In the market, you can find that those franchisees who have good service attitude and can fully interact with customers have a high turnover rate and a high degree of customer satisfaction, thus becoming a repeat customer.

How can we succeed in running a casual wear shop? After listening to the above introduction, investors should know how to successfully manage a casual wear shop. If you feel that you have difficulty in opening your own business, you can invest in a casual wear item company with strength and brand names. With the help of your headquarters, you can greatly reduce the risk.

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When choosing a location for a clothing store, it is necessary to analyze the characteristics of the terrain, that is, to set up shop in the location with high visibility. Therefore, shops should be placed on the street as far as possible. As far as possible, two or three of the street junctions should be selected to enhance visibility, and more outlets can be set up.

Some large public places face higher visibility.

The direction of storefront can not be ignored. For example, the storefronts facing the West are too sunny in summer, and the storefronts facing the north are vulnerable to the north wind in winter. These are all problems that should be considered when choosing a site.

Finally, the sales division also needs to evaluate the future benefits of the store, including the average number of people who pass in front of the store every day, the number of people coming to the store, the proportion of customers who visit customers, and the average purchase volume of each paction.

On this basis, the location decision made by the sales division will not be more biased.