How To Increase Product Sales Rate In Clothing Stores

A good sale can not be supplied, but the bad sales will be there, resulting in an increase in inventory and inflow of funds. This is a problem often encountered by clothing stores. How can we solve this problem completely? Actually, it is not difficult. The shopkeeper can solve this problem by reconstructing the best seller. Next, Xiaobian will share with you the nine golden rules for clothing shops to increase sales and sales rates.

1, Collocation: select 3 different matching schemes for each main push.

2, selling points refining: before selling, the main selling points are extracted from the selling points, so that the shopping guide can be introduced according to the ready selling points.

3. Focus display : display, repeat display and display in prominent positions.

4, group PK: divided into two groups, separate the main contributions, and the two teams carry out PK.

5, wear version: there is no explicit requirement to wear shop clothes, so that employees can wear a version.

6, posters publicity: the main push with photographs, and then produced in the poster.

7, VIP invitation: promotion for VIP.

8, promotion: appropriate for the main push. Promotion 。

9, reward and punishment mechanism: set a reward and punishment mechanism for the main push.

In addition to the above 9 sales management techniques, there are 2 core essentials. clothing Shop operators do it. If these 2 cores are prepared, even if the above 9 are done, the effect will not be ideal.

1, set goals: there must be periodic goals (generally recommended weekly), and then decompose the target to each employee and each section. Whether it is group PK or reward and punishment mechanism, it must be built on the basis of objectives.

2, the main push time: from the beginning of the goods, we must confirm the main push. When a new model is made, it is easy to push the money, and after selling it for a certain period of time, it will give the customer a signal that it is not good to sell or break the code.

The nine gold rules and two cores that the above clothing shops need to follow in order to increase the production and sale rate is only to do so. I believe your clothing store will be prosperous and rich in money.

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The world is divided into three categories. When we meet for the first time, we will automatically judge his appearance, temperament, dress, conversation and behavior to divide him into bosses, elites, white-collar workers, upstarts, wage earners, waiters and so on.

Then, according to this judgement, we treat him differently. Look at the boss, we are friendly and easy-going; look at the waiter, we command.

As the face of the manufacturer, the terminal store also has different "character", which affects the judgement of customers' first impression on your store and product, and directly determines the size of your turnover.

A customer according to the store appearance and shop landscape impression, Lenovo Lenovo store goods, prices, quality, service, commodity interest and design values, in order to determine the storehouse character level, in order to decide whether to enter the store. If the level of advance prediction is far from the goods, prices and quality that you can see after entering the store, the store is probably not far from closing.

What is the character of terminal store? We define it as: a comprehensive impression of the storefront, which is reflected by the history, popularity, sales ability, service, comprehensive strength and decoration grade of the storefront.