Luxury Goods Still Have A Lot Of Room For Profiteering

Although the emergence of luxury maintenance shops to meet the market demand, but its high service costs, maintenance technology has no uniform standard, also often make consumers worried. It is worth mentioning that the designers of top brands tend to be partial to the sword. They are especially fond of selecting rare fabrics to make high-grade handbags, such as thin snake skin, easy to wrinkle lambskin, very delicate and soft calf leather, crocodile skin, and even ostrich skin. These leather bags are often difficult to maintain and repair. Luxury maintenance shop owners They will take this as the reason to ask customers sky high prices, take advantage of customers' psychology and take advantage of the opportunity to extort money.

"The cost of luxury maintenance is much higher than the cost of cleaning ordinary clothes and bags." According to the staff of the above-mentioned maintenance shop, luxury maintenance is generally priced according to the brand, size, material and old and new degree. Generally, the shop assistant will ask for the invoice of the bag from the customer. Generally, the service charge is 3% - 5% of the market price of the bag. The fee is generally between 500 and thousands of yuan. The specific maintenance should be priced according to the degree of damage. If need to repair, renovate, change color, then the price is more expensive. Among them, the repair cost of serious scratch can reach up to 1000 yuan. Compared with leather bags, the maintenance cost of shoes is lower, generally less than 500 yuan. If the price of the original parts in the maintenance shop is higher than that in the maintenance factory, the price of the original parts can only be replaced by the original parts.

"Luxury maintenance profiteering is recognized in the industry." According to the staff of the above-mentioned maintenance shop, taking leather bag maintenance as an example, even if the best raw materials are used for routine maintenance, the cost is only 10 yuan, but the charge is several hundred yuan or even up to 1000 yuan. "The reason why businesses raise maintenance prices so high is that consumers who hold luxury goods have strong purchasing power and are not too sensitive to price.".

In this regard, Shanghai a second-hand luxury goods The store manager told reporters that the maintenance of luxury leather goods is more complicated than ordinary leather goods, and the selection of maintenance supplies is also more complex, but it is not as high-end as many domestic shops boast. In addition, there is no essential difference between the fabrics of some luxury leather goods and general leather goods, which are just traditional leather or synthetic fabrics. If it is to do routine maintenance, just disinfection, dry cleaning, polishing and other steps, after a careful understanding of the fabric composition and consumer requirements, the operation is not difficult. As for the so-called "renovation" and "beauty" in fact, it is no more than the most basic technology of decontamination, mildew prevention and color supplement. "Luxury Bag The maintenance was blown a bit too much, and it was easy to use European medicine, German and Italian technology. Take the most serious mildew, for example, it is indeed a devastating disaster for leather. Therefore, most luxury care shops will use this to scare consumers and emphasize the importance of regular maintenance. However, even the cheapest leather is treated with anti mildew treatment before it is made into bags. Therefore, it is almost impossible to get moldy easily and there is no possibility of mold from inside to outside. Even if there are some mildew spots on the surface, wipe them with a soft cloth.

In recent years, about luxury goods Maintenance complaints It's very difficult to deal with these cases. If the luxury goods are lost or obviously damaged, it is better to communicate with the merchants. However, if the consumer is not satisfied with the color and other issues after maintenance, both sides will often have their own opinions, so it is difficult to have a clear evaluation standard. This also gives some bad business opportunities.

For this reason, industry insiders say that luxury maintenance sometimes rises just because of the addition of the word "luxury". In the selection process, consumers should consult more than a few companies to make a judgment. They can choose some stores with large scale, strong strength, and guaranteed cleaning technology and after-sales service. In addition, in luxury care, consumers need to see the status of the goods in advance, and agree with the operators in writing about the details and responsibilities. For example, if the store does not clean the goods within the specified time, or if the items fade, deform and damage during the cleaning and maintenance process, how should they be compensated. Be sure to keep the cleaning and maintenance documents issued by luxury care stores, so as to provide basis for disputes.