The Necessary Ability Of Clothing Shopping Guide: Watching People Selling

Clothing guide shopping skills can not only quickly guide consumers to complete the purchase behavior, but also can quickly increase sales volume, and can also reduce sales costs for enterprises.

In today's fierce competition, the quality of the clothing guide will directly affect the level of terminal sales.

In fact, there are many skills in clothing shopping promotion, but it is also an ability to learn to "tailor" and find out suitable marketing skills for different customers.

Next, we will elaborate on five marketing skills that vary from person to person.

Just stepping into the shop door means selling goods, so give him a warm heart.

With a sincere greeting, this customer is likely to become your "buyer".

Therefore, stores should provide "three one" services to customers who come to the store, that is, a greeting, a smile and a glass of water service.

Sometimes, more than one person enters a shop, maybe a couple or with friends or colleagues.

At this point, it is necessary to decide who decides the purchase.

As long as the clothing guide judges correctly, the next sales promotion can achieve twice the result with half the effort.

Customers are generally better face, so they are

In the process, clothing guides must take into account their self-esteem.

If you can hurt your customers' self-esteem, choose the right reasons to give them a step.

In this way, pactions can be done without hurting customers.

This is a way of letting customers identify with your choice by using multiple choice questions, but when using this kind of sales promotion, you must pay attention to smiling and calm, rather than aggressive.

Otherwise, even if guests can accept your point of view, you can not accept your attitude.

No matter when, humor is a great lubricant, it can ease the deadlock and create a relaxed atmosphere.

It is a good way to sell even if it is recommended. If you recommend a product to a guest, a humorous one can often make the guest happy.

However, when choosing the selling method, clothing merchandiser should know how to grasp the opportunity and promote the sales target.

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As a businessman, no matter what pricing strategy is adopted, the ultimate goal is to make money, which requires that the price must be based on cost and cannot be sold below cost.

Therefore, in order to maintain the advantage of price competition, we must start from the source, purchase large quantities directly, reduce intermediate links, improve operational efficiency, strive for profits from factories, and so on. We should do everything possible to reduce costs and implement small profits but quick turnover to win at a low price. This is the foundation.

Attract customers to buy their products in large quantities at low prices, and profit from related products.

For example, many current "foreign supermarkets" set low prices of electrical appliances to attract customers and earn profits on one kind of auxiliary equipment.

This is also worth learning from.

Only the price of the "dragon tail" fell slightly down, giving people a lot of feeling of decline.

For example, a price tag of 198 yuan and a marked price of 200 yuan often give people two levels of feeling, actually the difference is only 2 yuan, only 1%.

This is a very typical way to make use of human psychology.

For example, there is a supermarket milk powder 500g installed, priced at 9.30 yuan, and launched a 450g installed products, priced at 8.50 yuan, a good market, because consumers sometimes sensitive to weight is far below the price.

Careful calculation will show that the price of the two units is almost the same, and the latter is slightly higher.