It'S Not So Easy To Open A Child'S Clothing Store

Good location is occupied by others, how to find and find the right place, plus the limited funds, so it looks for some remote places, or sees where the popularity is strong, not selling children's clothing, and thinks that there is a lot of potential to open shop there; or seeing that there are many people in the community, the rent is not expensive, there will be many children needing children's clothing, and then the shops will be opened in the community.

Regret is not known until business has been opened, but the loss has already occurred and the tuition fee has been paid.

Clothing is a highly selective commodity, and consumers prefer to buy it, usually to the market where children's clothing stores are concentrated.

You can choose the location in the same concentration market, and choose a good old shop nearby. You can also get the popularity of those old stores.

Location is an element of good or bad business. It is better not to do it in an inappropriate position unless you have a strong supply advantage.

Shop location determines what to sell and what style of decoration to sell.

The brand monopoly category can be directly mounted on the brand container and decorated according to the brand image map.

Operators need to consider a lot. As consumers' brand awareness is getting stronger and stronger, children's wear brands will gradually take shape, and new shops should also consider the long run.

No one will dispute that the same product can be sold in the brand image shop for a good price.

If we are not a franchise store, we should also consider borrowing the brand to enhance our image, and we can take out the exclusive brand of the main product to make the store image.

We should consider not only the grade but also the cost. We should also consider increasing the display area of the wall as much as possible.

Wallpaper is better than latex paint wall, the cost of Engineering wallpaper is not high, about 10 yuan per square meter.

The lighting must be strengthened and the density should be as large as possible. It can be learned from adult clothing stores and shopping malls, and the use of neutral metal halide lamps should be considered as far as possible.

Children's clothing has cartoon, sports, leisure, fashion and so on. What kind of combination should be combined with the preferences of shopkeepers, and things that do not like have no confidence to sell.

There are many products in the market.

There is no advantage in selling again.

Children's clothing market should be specialized in some shops, and high and low grade can be combined with their own and market conditions. When shops are small, they should specialize in a certain category; shops near kindergartens and primary schools should consider children over 3 years old, and children of medium and large size. Children can not be overloaded. Billy is too large. In communities and remote locations, they should be sold at medium and high grade and low profit, and they also need to operate products in order to attract customers to visit as many as possible.

Decoration and products are your store cards. What kind of products do you sell? What kind of customers do you have? Consumers will leave a positioning impression when they first visit.

According to the demand theory of consumption level, the middle and high grade products can grasp two kinds of people in middle grade and middle grade.

The best time to start business is in the season, and the time of shipment is as early as possible.

If it is opened in the middle and late season, it will be a little bit passive, because children's clothing is usually purchased in the early stage, and children's clothing is wholesale.

There are no old customers in the new store, and the same thing is already at a disadvantage of sale. If the wholesalers in the middle and later stages are not lowered, they will be very bad.

If the latter must be opened, special products should be sold at a special price to attract popularity and consult with wholesalers for cross season conditions.