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    Textile And Garment Industry Actively Embrace Cloud Networking

    2015/3/31 16:49:00 33

    ClothingTextileMarketingProfessional

     

    Cloud networking + has become a national strategy, will accelerate the pformation and upgrading of traditional industries.

    Cloud networking is the networking of traditional industries.

    Retail is the first industry that has been changed by cloud networking. And because of its dependence on channels, the spinning and weaving service has begun to join the ranks of embracing the cloud network in 2012. It has experienced the initial "invisible - despise - can not see - do not understand", can only passively impact, to today's "touch net" and "electric shock", and even take the initiative to "embrace" cloud networking, make full use of cloud networking resources to carry out their pformation.

      

    Apparel retail online high-speed growth VS line continued downturn

    China's clothing retailing format is developed from the department store as the leading retail format structure under the early planned economy system, and develops into a structural system coexisting with various formats.

    Especially since the end of 2004, China has opened the retail market in an all-round way, and overseas retail enterprises have begun to enter China, which has had a huge impact on the whole retail format structure.

    From the present stage, various formats in China have their own advantages and disadvantages. According to the industrial development and economic environment, they will remain in a longer period of time.

    After 2012, China

    clothing

    The cumulative growth rate of retail sales is going down to a low level every year.

    But on the contrary, online apparel retailing is growing at a high speed with compound growth of over 40%. With the popularity of smart devices, mobile terminals have been rising rapidly in recent years.

    We believe that the relative advantages of PC, such as social networking, big data and customer experience, can really boost product growth, and these will also lay the foundation for future cloud networking + mode innovation.

      

    Textile and clothing cloud networking + mode hundred flowers bloom, innovation continues

    Beginning in 2012, the traditional offline products have experienced a severe inventory crisis. In the face of the rapid development of the electronic commerce platform, the inventory of each item has begun to touch the net, and then gradually pferred to the layout of the whole channel to practice O2O.

    Among them, outdoor or home textiles are the most representative ones, or the net touches are better. The proportion of Pathfinder online is over 25%.

    Home textiles

    About 20%.

    Faced with the upgrading of consumption, private ordering is expected to become a trend of consumption in the future, and cloud networking technology makes it possible to make private ordering based on flexible production. Among them, Lu Tai A is the first to try to customize and popularize shirts through the mobile terminal. George's white cloud based on cloud computing is also expected to achieve the pformation of private ordering.

    Recently, there has been a typical case of "cross boundary" using cloud networking.

    Among them, there are representative cross-border forces.

    Online retailers

    The field of 100 round pants industry, water supply chain finance Jiaxin silk, and smart home smart home textile.

      

    Active touches, windward up, cloud networking + investment portfolio

    We finally selected the typical portfolio of "cloud networking +" portfolios in various models: Pathfinder, A, Georges white, 100 round pants industry, Jiaxin silk, and Luo Lai home textiles, which suggested investors pay close attention to it.

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