Pathfinder First Quarter Earnings Report Net Profit Increased By 20%

Pathfinder net profit increased by 20% in the first quarter

famous Outdoor products Brand Pathfinder announced yesterday's performance forecast. In the first quarter of 2015, the company expected to achieve 384 million yuan in business revenue, an increase of 20.8% over the same period last year, and a net profit of 93 million -9700 yuan attributable to shareholders of listed companies, an increase of 20%-25% over the same period last year. It can be expected that the company's net profit in the first quarter will achieve a target of a 20% increase.

The company is committed to becoming the first class Internet integrated service provider in China, expanding the service scale of the Internet data center in an appropriate manner, and constantly optimizing the layout of the data center. The reason for this change is the first quarter of 2015. The company continues to deepen the upgrading and spanformation of the business by user centered. Internet thinking We should further optimize the operation and management of key business links such as brand, marketing, operation and supply chain, continue to upgrade brand communication, consolidate the correlation between brand and outdoor sports category, continue to push forward the upgrading of offline channels in user experience and the construction and promotion of online business channel platform, effectively promote the steady growth of the company's offline business and continue to grow rapidly. At the same time, the company continued to strictly strengthen all kinds of budgetary expenditure management, the cost growth is lower than the operating income growth rate, making net profit growth faster than operating income growth. The increase is a reflection of the strong operation and management ability of the company, and will have a positive impact on the stock price in the current period.

In March of this year, Pathfinder invested 230 million yuan in heavy vertical travel O2O service providers to travel around the world. Pathfinder Sheng Faqiang, chairman of the board, said he hoped to become a platform company and become an industrial resource integrator and investor. In the future, the scope of business that the Pathfinder company can provide will expand from outdoor products to outdoor activities, including outdoor service agencies, outdoor cultural communication, travel agencies and vertical electric providers.

Pathfinder Limited by Share Ltd actively user centered, continue to deepen the upgrading and spanformation of the Internet business, continue to promote the upgrading of offline experience and other aspects of user experience, and the construction and promotion of online e-commerce channel platform, effectively promoting the steady growth and online business of the company's offline businesses. Online retailers Sales continued to grow rapidly. At the same time, due to continuous and strict budget management, the cost growth is lower than the growth of operating income, making net profit growth faster than operating income growth. Greatly stimulated the company's current stock price rebound.