Basic Duties And Roles Of Shopping Guides

1. Representatives of clothing stores

The shopping guide representatives communicate directly with the customers face-to-face. Their actions and actions are representative of the service style and mental outlook of a clothing store in the eyes of customers. Therefore, clothing guides must always pay attention to their words and deeds, ensure their service quality, and make them willing to visit again on the basis of "trust".

2, clothing shopping guide is the communicator of information.

Clothing shopping guide representatives

Sales promotions, seasonal preferences, gifts and other promotional activities must be well understood. When customers ask questions, they can make detailed answers.

Only by fully understanding the characteristics, usage, function, value, and benefits of every product that will be brought to the customer will we be able to provide the best advice and help to customers in time.

Therefore, a good clothing purchasing representative not only performs well in service and performance, but also should be a customer's life customer. He should give customers the most advice on commodity consultation and advice.

4. Service Ambassador

In today's fierce market competition, competitive advantage will increasingly come from invisible services. A series of small service improvements can conquer customers and overwhelm competitors. We need to know that good service is our way to win.

5, the bridge between clothing stores and consumers.

As a bridge between clothing stores and consumers, clothing purchasing representatives should stand on the consumer's standpoint and convey their opinions, suggestions and hopes to clothing stores so as to formulate better business strategies and service strategies.

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Almost all the advertisements about words need headline strategies, because this is the first impression of readers.

Once an advertising master once said that people who read titles are five times as much as they read. Therefore, the importance of titles for advertising language is self-evident.

How to write headlines that can hold people's eyes firmly and generate interest in reading? It's very simple to use more noticeable words, such as "free", "brand new", "how", "..."

Wang and so on, although some are used in flood, it is undeniable that consumers will be more excited to see these words when promoting sales.

The selling points of different products are different. The common selling points in promotional activities are: low cost, first-class product quality, good after-sales service, famous origin, excellent brand image, historical advantage, ample supply and so on. Choosing several selling points in your advertising language design will get unexpected good results.

Although sales promotion leads to a sharp reduction in product prices, it is attractive, but it will also cause consumers to question the quality of the products.

To provide security, the official purchase of goods is aimed at relieving consumers' unrest and making them more confident.

The guarantee work includes quality assurance, guarantee for services, and guarantee of logistics, and advertising with these guarantees will become more convincing.

Since it is a promotional activity, in order to increase the customer's buying atmosphere, we might as well hint at the immediate action strategy and the consequences of not taking immediate action, reward or punish separately, use similar words such as "limited quantity, want to buy fast", "limited sale," "Spring Festival sale" and so on to remind the advertising language, make a limit to the sales date and quantity, and increase the mental pressure of customers when buying, it is also a good countermeasure to stimulate consumption.