It'S A Publicity To Open A Clothing Store And Get A Good Name.
For clothing stores, a good name is also a publicity tool, opening a clothing store, taking a fancy and easy to remember name, so that customers can memorize it deeply in mind, and then will always remember that when customers want to buy clothes, they will look for the clothing store of the shop name.
It can be seen that good names are a way to bring good business to clothing stores.
However, it is not easy to get a good name. There are many problems to note.
No matter what shop, after naming, do not change easily, so the name of the shop name should be stable, clothing store is no exception.
Once the name of a clothing store is registered, do not change it at will.
The deeper reason is that once the name of the shop is set, it should be publicized and popularized by this name, so that the public will be familiar with it and form a credit and quality value token over time.
If the changes are made at will, then the word-of-mouth publicity will be wasted before, resulting in huge losses.
Many people use the name of the store.
Polyphone
Just like using unfamiliar words, it will bring great inconvenience to people's cognition, let the meaning be clear enough, and make people easily understand and erroneous.
It is easier to feel confused when you call a polyphonic word and have two or more pronunciations.
The name of a clothing store represents your shop. If it is identical, it will not only have no special features, but also easy to let others take the lead. Therefore, the name should not be the same as others. It must be unique, and also has its own characteristics and cultural connotations.
Although many people like Kuso nowadays, a lot of people like to play it out.
Shop naming
Avoid excessive KUSO, shop naming is appropriate and witty and integrated into the sense of the times, but we should pay attention to moderation.
If exaggeration is exaggerated, it will bring discomfort to the public and the business behind it can be imagined.
Couture
The name of a shop is a call to customers and easy to remember. It is necessary to consider the popularization of words instead of using some biased words and obscure characters to show their differences. In fact, the result is often counterproductive.
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In the process of location selection, the above factors should be investigated, collected and analyzed, and all relevant possibilities should be understood. "Not only consider the status quo, but also understand the potential development and change in the future, especially in understanding the long-term planning of a city, pportation city, public facilities, etc. each factor determines whether the site selection is successful or not, and whether it can lay a foundation for the long-term development of the clothing store.
One of the important tasks of deciding the store's location is to understand the surrounding environment of the shops, that is, the inspection of the surrounding business circles.
The retail business needs different business circles, even if the same format is different in different cities and different business circles. "Therefore, understanding the business circle should start with understanding a city and understand the distribution of the city's business district, so that we can find the most suitable retail store location. The business circle has a very close relationship with the daily operation activities of retail stores. No matter whether the newly opened or opened stores, we should not neglect the analysis of the business circle. The so-called business circle analysis is the business's research and sharing on the structure, characteristics, the scope of radiation and the factors affecting the development of the business circle, so as to provide a strong theoretical basis for the determination and adjustment of the specific location of the store. Different
A good business circle is like a nutrient rich soil. The successful store location is a sapling. As time goes on, all the nutrients in the business circle will be fully absorbed, so that shops can grow into towering trees and make the storefront successful and thriving. "But the business circle often has a larger range of radiation. In the end, it should be chosen as a decisive factor in the location of the retail outlets on the streets of the business district. The difference in the location of the shops will result in a loss of performance. The choice of the street often depends on many factors, such as the number of people, the distribution of the existing business organizations, the direction of the traffic flow, the parking lot and other public facilities.
Retail enterprises must make investigation and determination before making the choice of streets.
The evaluation of the rules of the flow of people is the first point of the store. "The different areas of the same number of people, because of the different factors such as the direction of the passenger flow, the target, the time interval and so on, have different degrees of influence on the location." in the prosperous areas of commercial concentration, the purpose of the passenger flow is generally to purchase goods as the mainstream, or to have a sightseeing tour related to the purchase of goods, so as to prepare for the future purchase. Sometimes, the intensity of population, the occupation distribution, the income status and the age are the main factors that affect purchasing power and buying habits.
It includes the hardware conditions of commercial buildings, such as area, foundation, depth, azimuth, sunshine condition, road connection and inclination.
Whether it is the opening of new stores or the renovation of old stores, it is necessary to find out whether they conform to the laws and regulations of urban planning or construction, especially some restrictive special regulations.
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