Zhou Shengsheng Plans To Open 50 Stores A Year.

Zhou Yongcheng, chairman and general manager of the group, said after the general meeting of shareholders that there were differences in sales performance between Hongkong and the mainland in the first 5 months of this year. The former recorded a retrogression, especially in January and April.

He said that the company would expand its main business in the mainland and prudent sales strategy for Hong Kong, but there were no plans for layoffs and closes.

The reduction of tariffs or excise taxes has little impact on the mainland market. The company will maintain its annual plans to open 50 branches in the mainland, first of all considering strengthening existing urban businesses, and then developing new cities.

At present, Zhou Shengsheng has more than 330 branches in more than 90 cities in the mainland.

Tan Chengzhi, Chief Financial Secretary and company secretary, revealed that 10 to 15 are expected this year.

Shops need to be renewed, shops and shops still face pressure to increase rent, but after negotiations, there are double-digit rents in some tourist areas.

Related links:

Japan's clothing and brand Muji Muji is keeping pace with the pace of expansion of the US market with one of its competitors, Uniqlo Uniqlo, UNIQLO. Although the brand currently has only 9 stores in the US market, it plans to add 2 new stores in the US market in the financial year, but the brand will take an important step in the market to enter the shopping mall channels.

In July, Muji Muji will open a 5000 square foot new store in the Stanford Shopping Center of Palo Alto, Palo Alto, California. According to the brand president, Asako Shimazaki, said the store will keep the same style in the brand Street store, while the November brand will have another new store plan to open a 11600 square foot new store in the downtown area of New York.

Asako Shimazaki said the brand currently has 30% sales growth in the US market, much higher than the 18% growth of the group in fiscal year 2015.

Over the past five years, Muji Muji and Uniqlo Uniqlo have become the two most popular brands in Japan. Despite the great differences in their styles, they have become the focus of the industry due to the success of business concepts and rapid expansion.

Muji Muji is part of Ryohin Keikaku Co Ltd. (7453.T) Co., Ltd., which is the two pillar brand of the group. Muji, Muji and Uniqlo have been expanding rapidly in the Chinese market in the past three years. According to the no fashion Chinese network data, 28, 35 and 27 new stores in 2015, 2014 and 2013 financial year have made 128 stores in the Chinese market for the 2015 fiscal year ended February 28, 2015, and brand plans continue to add 31 stores in China in the current fiscal year.

In addition to the surge in the Chinese market, the sales and profit figures in the Chinese market are also pretty "appalling". China's Asian Pacific market (excluding Japanese domestic market) accounted for 80.5% of the 2015 fiscal year, which rose from 34 billion 493 million yen in the same period last year to 62 billion 258 million yen, and operating income increased from 15.6% in the same period last year to 23.9%. During the period, the Asia Pacific market's operating profit grew by 91.9% to 73.10 billion yen, and its operating profit increased from 18.2% in the same period last year to 30.7%.

On the contrary, in the 2015 fiscal year, the largest domestic market revenue of the group was only 6.8%, and the operating profit was a 10.5% regression. It is evident that the contribution of Asia Pacific, especially the Chinese market, to the group is crucial.

Thanks to the growth of Muji Muji in the Asia Pacific market, the brand recorded a 2.7% increase in its sales in the same fiscal year in 2015, while the sales growth rate of Seiyu Xi you store was only 0.4%.

It is customary for the industry to compare Muji Muji and Uniqlo Uniqlo UNIQLO. Apart from the two brands, they all come from Japan and represent different styles, because the international expansion strategies of the two brands are the same: they are based on the domestic market, the main force is the main market, the layout of the United States.

In addition, Muji, Muji, Uniqlo and UNIQLO's technology, technology and design capabilities, as well as their cost performance are increasingly accepted by the international market. These two brands are also expected to become the representatives of Japan's new consumer brands in the future.