Zhang Jie, The Famous Brand Runner, Helped Run The Conference.

In 2015, the brand media communication of our luminescence era will be held at Beijing Jing Yuan Art Center.

Zhang Jie, the famous sports commentator of CCTV, presided over the meeting. Dozens of media, singer, Zhang Jie, teachers and students of Shanghai Univer and leaders of this group participated in the communication. They also launched the "HaloRun" luminous running activities, and witnessed the arrival of the era of light.

The leaders at the meeting said that this is an ordinary and luminous era, which looks like a faint glimmering of the inner self. Therefore, for the first time, you have planned to launch a spontaneous brand competition.

The light runs.

It is hoped that through the first interest groups' luminous running activities, more people will experience more happiness in sports, and we hope to inspire more people to join us and run into our luminous age together.

Countless ordinary but persistent luminescent people have formed this luminous age, which determines the direction and speed of running in this era.

The noble bird is to cheer for these luminous people and pmit the positive energy of the glimmering light, just like the theme song of our luminous age and the expression in MV.

Shanghai Univer students

At the scene of the activity, I share my story. "The most impressed me is Lawrence Chou, an entrepreneurial young man. His awareness of winning opportunities and the power of giving up gave me a lot of touch.

For our college students who are about to leave the campus after 90, we must speed up their running on the road to pursue their dreams, actively demonstrate their self demeanor and win their own flash moments. I think this is exactly an emotion that you want to express when you make this MV -- fighting for your own future and embarking on the road of running and shining.

"This is actually the story of every consumer.

We persistently listened to their voices for years, and finally decided to adapt their true stories to create this single 5MV.

Because tiny light will eventually be seen.

I hope that through sincere and sincere interpretation, we can form more spiritual resonance with our consumers.

"In addition, the brand is integrated into many interactive forms that consumers like nowadays, such as WeChat H5, the first double screen interactive game, and so on."

The word "Halo" contains the meaning of aperture.

Every person running for a dream is a luminous body. When countless luminous bodies converge, it will eventually become the brightest aperture in the era of light.

We hope that through the platform and resources provided by the brand, we can gather the power of running, use every step of the luminous footprints, resonate the pulse of the city, lighten the heartbeat of the city, and run into our luminous age.

The person in charge of the brand tells us the deep meaning of "HaloRun", which makes the guests present very moving.

It is learnt that in order to guide the masses to run scientifically and to experience the joy of sports and achieve the dream of ordinary luminescence, the birds will launch a new series of lights this year to help each of them.

After the 2015 spring and summer first night elf came out, the research and development technology of noble bird products will be further upgraded.