Experience Of Successful Clothing Store Operation
First, provide solutions.
Service is the soul of a clothing store. As a clothing store owner, it is not enough to ensure that the quality of the clothing sold is not good enough.
You need to hire salesmen who know how to help customers find fit and decent clothes, hire professional tailors to wait at any time, provide delivery services to customers, and be willing to accept special orders.
Let customers feel at home and be willing to communicate with us.
Two, truly respect customers.
Respecting customers is not a simple slogan. Most clothing stores call for respect for customers' slogans, but there are few clothing stores that really do.
The rude way of selling is not only the sluggish, rude and unmotivated employees.
Messy goods, unreasonable placement, no sign, price confusion, etc. are all disrespectful to customers.
A good clothing store will pform the basic concept of respect into a series of specific operations around people, policies and environment.
Only by respecting customers can we win the hearts of customers, help repeat customers, and customers are willing to advertise for stores.
Three, establish emotional connections with customers.
In the process of providing service to customers, most clothing stores have neglected the opportunity of emotional communication with customers, but overmuch.
Attention
Focus on price.
However, a low price commitment may cater for the rational demands of customers, but it can not stimulate their emotional needs.
Many clothing stores have made mistakes in ignoring customers' feelings.
They only pay attention to attracting customers by price, and simply adjust the cost of the province, without mentioning the pleasant feeling brought by the new clothing store environment.
On the contrary, excellent clothing stores try to establish a sense of proximity, love and trust with customers.
Four, formulate fair and reasonable.
Price
Instead of the lowest price, we will often see that a lot of shops selling promotional prices are actually false hype, and for a long time, they will be seen by customers and lose trust in stores.
Excellent clothing stores know that value is equal to the all-round experience of customers.
They implement the principle of fair pricing and carry out promotions properly, without the sudden increase in demand.
Bid up price
It also provides protection for the products sold.
Five, to provide convenience for customers is a warm link. Approaching customers is an important step in store sales, and is also a very skillful job.
This is a good way to do so, not only to close the psychological distance with the customer but also to facilitate the paction as soon as possible; conversely, the consumer is scare away without opening the mouth.
The successful technology of clothing store is not to look at the end of the matter. We need to prove that we want to do business in our own clothing store.
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