Guangdong Is Planning To Build A Trademark Office Registered With The SAIC.

In 2014, it was the year when the trade mark law came into effect after the third amendment. In the past year, the Guangdong provincial industrial and commercial system has implemented the new trademark law, strengthened the protection of the exclusive right to trademark, vigorously implemented the trademark brand strategy, and accelerated the brand building in Guangdong, and achieved remarkable results.

Guangdong has always been a major trademark Province, and many indicators of trademark work are among the highest in the country.

By the end of 2014, the total number of effective registered trademarks in the province was 1314188, ranking the first in the country for 20 consecutive years, accounting for 17.85% of the total registered trademarks in the whole country. The total number of well-known trademarks recognized and protected by the SAIC has reached 640, ranking the first in the country and 3124 effective trademarks in Guangdong.

Madrid trademark international registration application volume of 598, an increase of 18.89% over the same period, ranking second in the country.

To strengthen trademark administrative enforcement and implement the "double action" action of the SAIC and the provincial government, in 2014, the province's industrial and commercial system destroyed 205 counterfeiting and selling dens all year round, and investigated 7832 cases of trademark infringement, brand name and counterfeit and shoddy goods. The case was worth 150 million yuan, involving 137 cases of suspected trademark crimes, 61 suspects, and all indicators were among the best in the national industrial and commercial system.

In accordance with the requirements of the State General Administration, all municipal bureaus have been instruct to publish "doubles" case information on the portals.

Take advantage of location, deepen the Pan Pearl River Delta and Guangdong, Hong Kong and macao trademark law enforcement cooperation, assist Hongkong customs to verify infringement clues 4.

In 2014, our bureau organized a series of publicity activities in the whole province by means of "implementing the new trademark law and creating a fair and orderly market environment".

It has received representatives from Austria Consulate General in Guangzhou and judicial delegations from the US House of Representatives.

A seminar on trademark registration management was held jointly with the Guangzhou Office of the United States Patent and Trademark Office in Guangzhou, and a seminar on "new trademark law" was held in Hongkong with the Intellectual Property Department of the Hongkong Special Administrative Region government.

In order to do well in the application of the new and old law, during the period when the new law has not been formally implemented, the new regulations in the new law are analyzed and drawn up, and the difficulties in implementing the new law are solved in time through the QQ platform and online answering questions.

If the "well-known trademark" is prohibited in the new law, the Municipal Bureau of industry and Commerce will instruct our provincial industry and Commerce Bureau to guide the well-known trademark enterprises to eliminate the "well-known trademark" in the original packaging, replace the packaging and advertising propaganda and so on to standardize the use behavior of the well-known trademark enterprises in the jurisdiction of the province, and try to reduce the risk of the legal sanctions for the enterprises to this end.

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In the month of May 2014, 7 complaints about the prohibition of publicity of well-known trademarks were received in our province, and all of them were dealt with according to law.

For the first time, the provincial, municipal and county level training of the new trademark law of the province's industrial and commercial system has been carried out for the first time, and the new law has been put into practice at the grass-roots level and will be implemented in three levels.

The scope extends to the county level.

At the same time, we should make full use of the training resources of all municipal bureaus, and send personnel to Shenzhen, Zhuhai, Foshan, Zhongshan, Jiangmen, Qingyuan and other cities.

Special training on new trademark law.

In order to continue to maintain the dominant position of trademark in our province and further play the role of trademark brand in promoting economic pformation and service innovation driven development, our province strengthens the implementation of trademark brand strategy and guides trademark brand development everywhere.

At present, 11 prefecture level cities and districts in Shunde province have promulgated the policy of implementing trademark brand strategy in the name of the government, set up trademark support funds or special work funds in 19 prefecture level cities and Shunde districts, and accelerated the construction of trademark strategy implementation demonstration cities in Guangzhou, Shenzhen and Foshan.

According to the arrangements of the provincial Party committee and the provincial government to pform the functions of the government and deepen the reform of the administrative examination and approval system, the relevant work of the Guangdong Trademark Association to undertake the recognition function of the famous trademarks is scientifically assessed.

Jointly launched the research on trademark development planning with Zhongshan University, evaluated the relationship between trademark brand and economic development, studied the brand development goals, key tasks and measures in the "13th Five-Year" period in Guangdong Province, and completed the "13th Five-Year" brand development research report.

We will push ahead with the establishment of the trade and Industry Administration's trademark registration and dispatch agency in Guangdong, and set up a leading group for the preparatory work of the Secretary General of the Provincial Bureau of industry and commerce. Zhu Zejun will draw up a draft for the preparation of the project and clarify the work plan. In March 15, 2015, all the office staff of the working group will be put in place, and the preparatory work will be further accelerated. This will provide more powerful support for the development of the trademark in Guangdong.