Spanish Apparel Industry Is Seriously Challenged By Asian Factories To Challenge "Made In China".
In recent years, the revitalization of the Spanish garment industry has been seriously affected by Asian factories. Recently, 3 Spanish local clothing companies launched a campaign to challenge the "made in China" campaign aimed at producing high-quality clothing with environmentally-friendly materials, thus revitalizing the Spanish apparel industry.
It is understood that the participants in the sport are not only Spanish local clothing companies, but also some of them.
Transnational clothing
Enterprises are also actively involved in the campaign.
Ms. Maria Almazan is the head of a multinational garment company and is also a participant in the campaign.
Almazan said that in the 90s of last century, the garment industry created 400 thousand jobs in Spain, and now it has dropped to 170 thousand.
The average cost of clothing produced in China is 1.5 euros, while that in Galicia is 7.5 euros.
At present, China's situation has also changed, and raw material and labor prices are also increasing secretly.
The European garment industry, once driven by the Asian garment industry, is gradually recovering.
"
Latitude
The campaign started in October 2014.
The apparel production companies that participate in sports provide high quality clothing to all European apparel companies with strict production standards. Galicia is chosen as its production base with its strong infrastructure.
Almazan also said that clothing processing in Asia is a very simplistic job, and everything is done on the assembly line.
However, in Spain's traditional clothing workshop, the workload of the staff is very huge, because everyone has to participate in all aspects of design, sewing and marketing.
At present, the "Latitude" campaign has launched 4 series of costumes, and has launched talks with more than 40 garment brands.
These garments mainly use natural materials such as cotton and hemp, and recycled materials.
High quality environmentally-friendly fabrics almost touched all designers. The older generation of designers found the exquisite traditional handicraft, and the new generation of designers found more inspiration in these environmental materials.
Since China joined the WTO in 2001, "
Made in China
"At a low price, it has won the favor of the global garment manufacturers.
But compared with the developed countries such as the United States, Japan and the United Kingdom, China's garment manufacturing industry has a big gap in technology, production technology and so on.
The Spanish apparel industry challenged the "made in China" in the name of environmental protection. China's garment manufacturers should face danger and respond positively.
Design is the core value of clothing, and the source of clothing design lies in innovation. Chinese clothing manufacturers should increase investment in clothing innovation and research and development, create national clothing brands, improve product quality, and produce high-end and high-quality clothing, thus promoting the vigorous development of China's garment industry.
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