"Releasing Self Style" Jing Bairan's Journey To Milan Design

　　 2016 spring and summer Milan men's wear week In the meantime, Z ZEGNA invites the new generation of popular idol Jing Bairan to go to Milan, the birthplace of the brand, to explore the latest season series, and jointly design a limited edition Techmerino light running shoes with the global creative studio. In a short span of 72 hours, a brilliant "release style" Milan design tour was launched. Let's go and have a look.

23:00 in June 20th

Beijing Capital International Airport

June 20th - Jing Bairan Wearing Z ZEGNA 2015 autumn winter series to Milan

Jing Bairan wore Z ZEGNA 2015 autumn winter series to Milan. The grey space cotton pullover with logo Pentagon pattern and the classic white jeans trousers are easy to interpret the classic comfortable urban style. Along with Z ZEGNA's vibrant young style, Jing Bairan's Milan design tour kicked off.

June 21st 18:30

Principe di Savoia Hotel Milan

June 21st - Jing Bairan is about to start. Z ZEGNA 2016 spring and summer series new season release activities to make final preparations

June 21st - Jing Bairan wears Z ZEGNA 2016 spring summer series garments.

Jing Bairan made the final preparations for the upcoming Z ZEGNA 2016 spring summer series. The brand carefully selected the outfit from the new 2016 spring summer series: the exquisite tailored white suit coat, with dark blue texture trousers, and modern and elegant; the combination of casual shoes and formal clothing has continued the brand new philosophy of wearing formal clothes; the design of pocket scarf details gives the overall modeling with the smart touch. {page_break}

June 21st 20:00

Zegna headquarters, Milan

June 21st - Jing Bairan talks with Zegna group global CEO Gildo Zegna

June 21st - Jing Bairan and Anna Zegna, member of the Zegna family.

June 21st - Jing Bairan and Z ZEGNA joint designer Murray Scallon and Francesco Muzi

The only invited Chinese star Jing Bairan was warmly welcomed by Zegna group global CEO Gildo Zegna, Zegna family member Anna Zegna and Z ZEGNA joint designer Murray Scallon and Francesco Muzi, and left a valuable and meaningful group photo in the new series of exhibitions. In a series of modern, casual, fashionable and young clothing accessories, Jing Bairan shows his love and anticipation for the new series, and is deeply moved by the brand's research on fabrics and the innovation of fashion attitude. {page_break}

June 22nd 15:00

Zegna headquarters, Milan

June 22nd - Jing Bairan participates in the design of Z ZEGNA limited edition running shoes.

As the climax of the brand culture tour, Jing Bairan came to the headquarters of Zegna group in Milan, met with Z ZEGNA joint designer Murray Scallon and Francesco Muzi, visited the 2016 spring and summer series design behind the scenes, and participated in the design of a new season Limited Edition Techmerino light running shoes. In the modern and young atmosphere of the creative studio, Jing Bairan was inspired by fabric files and inspiration boards, and a constant stream of inspiration was produced in the pleasant communication with designers, so that the limited edition running shoes of the cross-border cooperation were gradually formed.

June 23rd 11:00~18:00

Landmark buildings in Milan

June 23rd - Jing Bairan wears Z ZEGNA 2015 autumn winter series in Milan CERESIO7 restaurant.

Jing Bairan dressed in the Z ZEGNA autumn winter series in the GAE Orlando square in downtown Milan, the fashionable and relaxed dress and the city square, which was completed in 2012, became interesting.

June 23rd - Jing Bairan wears Z ZEGNA 2015 autumn winter series in Milan street.

Milan central railway station is the largest station in Europe, and it is also one of the representative works in the history of world architecture. Compared to the concept of busy station, here is more like a museum full of history. Wearing Z ZEGNA autumn and winter series, Jing Bairan had no violation of the old buildings. {page_break}

June 23rd - Jing Bairan wears Z ZEGNA 2015 autumn winter series GAE Orlando Plaza in downtown Milan.

With the warm breeze and sunshine of Milan in June, Jing Bairan came to Milan CERESIO7 restaurant. This is a fashionable restaurant with swimming pools developed by a pair of twin designers. It is a wonderful place to enjoy the comfortable and leisurely life in Europe after work. Grey set West matching with the green T-shirt can be regarded as a new model of formal dress.

June 23rd - Jing Bairan wears Z ZEGNA 2015 autumn winter series at Milan central railway station.

Jing Bairan, a fashionable sportswear Z ZEGNA dress, appeared in the streets of Milan.

Jing Bairan, as the most promising shining star in the Chinese language and television circles, has also conveyed the attitude of the new generation of metropolis tide people at any time when they experience the journey of Z ZEGNA Milan design. This coincides with the essence of Z ZEGNA's "releasing the self style" brand, that is, the new interpretation of formal dress, the blending of multi elements, the movement of all kinds of changes, the innovation and the urban style. As the ultimate manifestation of the Z ZEGNA new wave model, Z ZENGA X Jing Bairan joint design Techmerino Techmerino light running shoes will be available for sale in the designated shops nationwide in September this year.