Store Personnel Management Is Critical To Help You Improve Store Performance.
Any shopping malls will face the problem of the loss of salesmen. The nature of work and the restrictions on age are the reality of the loss of salesmen. However, the high turnover rate of salesmen will have a great impact on sales.
As a manager of shopping malls, it is necessary to fundamentally improve the quality of salesmen and improve their working mindset, so as to convey the business culture of shopping malls so that they can have confidence and trust in shopping malls and make them feel that they are members of an enterprise, so as to ensure the stability of salesmen.
Shopping malls
Operational Adjustment
It is inevitable that the staff will also be appropriately changed. When adjusting, it is necessary to stabilize the mentality of the salesperson, recommend the new counter, avoid the worries of the salesperson, and make effective personnel combinations at the same time, so that a special cabinet can be reasonably equipped in management and sales.
Shopping malls must abide by the service standards formulated by the salesmen, and adhere to strict and strict principles so as to make the whole team orderly and standardized. For example, daily attendance, the submission of various forms of reports, and on-site labor discipline must be carried out in accordance with the staff management system, and the punishment should not be soft. But on the other hand, the salesperson is also an ordinary person, paying close attention to his ideological trend. The mood of the salesperson will directly affect the sales enthusiasm, and help and care for the salespersons who are having difficulties in their lives, so as to reflect the humanization of management.
There is such an example: in the shopping mall, there is a more famous brand, and the manufacturers themselves are very standard in brand management. In the shopping malls, performance, image and management are all typical. The salesperson of the special shop also has a sense of superiority, and it is not easy to accept criticism if they are frequent. One of them is a salesperson who has been doing well in his work attitude and sales performance, and is very cooperative with the store manager. He is a little stubborn. Once, because of a small mistake being punished by the supervisor, she was a little angry, though it also managed with the management, but showed extreme reluctance.
Conflicting emotions
It happened that she had not been hospitalized for a few days. Her family was in the field. The supervisor bought her nourishment and went to see her in person. She did not think of it and was very moved.
Conduct
Floor management
The morning party is very important every day. Management is a matter of managing trifles and repetitions, but avoiding early becoming a stereotyped didactic style, making salesmen numb and bored.
Summing up the problems of the previous day, arranging a new day's work is a basic content of the morning meeting, but it will play the role of training as early as possible. Besides training managers, this training can fully mobilize the participation of salesmen. If you can ask the cosmetics salesmen to talk about make-up skills and on-site makeup demonstrations for clothing salesmen, you can arrange sales simulation exercises in advance or temporarily, you can make a 2 minute brand introduction, etc., so that the salesmen will become the leading members of the morning meeting and achieve the purpose of training in interaction.
In a special counter, the role of a store manager can not be ignored. He is the link between manufacturers and shopping malls, and is also the core of a counter.
He is responsible for the personnel, goods, health, display and sales of the counters.
Therefore, if we want to manage various counters, we should start with managing the store manager.
Regular meetings will be held to discuss the management of sales problems, and thematic training can also be conducted.
A good shop manager has a deep understanding of the store, and it has the most right to speak. The store manager can collect information in time and let the shop manager feel his attention.
Although the shop manager is only responsible for a few people in the shop, but because of the special location, the placement of the store manager is not just a post setting, but more importantly, its role is the best.
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