Amazon China Reverse: Force Cross-Border Electricity Supplier

In the field of cross-border e-commerce, Amazon China focuses on the global purchase of imports, and on the other hand, it is committed to the global opening project of exports.

Compared with domestic electricity providers, Amazon has great advantages in supplying resources, and the technical system behind it provides support for logistics.

So will cross-border electricity suppliers become the key point of Amazon's counterattack in China?

In May of last year, Amazon invested $20 million in fresh electricity supplier Shanghai delicious 77 Network Technology Co., Ltd., in August last year and Shanghai free trade zone to establish cooperative relations.

This year, the Xiamen and Guangzhou free trade zones have been hand in hand, laying the foundation for cross-border electricity suppliers.

However, Niu Yinghua also told reporters that Amazon still needs further expansion in mobile terminals and product marketing.

Since last year, "international strategy" and "offshore purchase" have become the theme words of Amazon China.

Amazon, which has never been a price war, has been promoting sales in recent years, which is also closely related to the status of Amazon in the Chinese market.

According to the China Electronic Commerce Research Center, "2014 China"

Market data monitoring report, in 2014 B2C online shopping market share ranking, Tmall accounted for 59.3%, ranked first, Jingdong accounted for 20.2%, ranked second; suning.com accounted for 3.1%, ranking third; Amazon China accounted for 1.5%, ranking sixth.

It is not easy to compete in this oligopoly market.

It is understood that the proportion of Amazon China in 2008 is still 15.4%, and then gradually shrank.

Amazon's official presence in Tmall international also puts Amazon China in an awkward position.

Cao Lei believed that

There are four reasons for the small market share in China: one is the management mechanism of foreign enterprises and the market control; the two is the loss of talents; the three is that after the acquisition of excellence by Amazon in China, the website name and domain name have been changed several times, which is not conducive to brand continuity; four, its original core category - books have been surpassed and their advantages have been reduced.

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The textile industry is still an index industry of Taiwan's economic growth. The whole industry chain covers fiber manufacturing, spinning, weaving, textile finishing, garment and apparel industries, and mainly for export.

The amount is about 12 billion dollars.

Taiwan textile industry exhibition held Taiwan textile news conference here.

Yang Xiaoqin, Deputy Secretary General of the association, expressed the hope that the advanced technology and clothing design concept of Taiwan textile industry will be settled in Xinjiang. Under the background of "one belt and one road", we will promote cooperation between Taiwan's textile and garment enterprises and Xinjiang's textile and garment enterprises to find business opportunities.

Yang Xiaoqin pointed out that Taiwan does not produce cotton and linen, and the textile materials in Taiwan are mainly made of synthetic fibers.

At present, Taiwan's textile industry has developed towards the three major trends, that is, emphasis on functionality, popularity and environmental protection.

The products of the exhibitors are mainly fashionable fabrics with fashionable and fashionable features and functional textiles with high technology content.

Jin Heying, assistant manager of the Taiwan trade Limited by Share Ltd, presented the latest fabric of the company, or UV protection, or thermal insulation to the new China financial and economic reporter.

He said that the first time he came to Xinjiang to take part in such exhibitions was mainly to bring Taiwan's advanced technology and innovative knowledge to Xinjiang, and to cooperate with Xinjiang's textile enterprises.

Xinjiang, which occupies about 60% of cotton production in China, has vigorously promoted the development of textile and garment industry in recent years. It plans to use 10 years or so to achieve the goal of promoting the employment of 1 million people in Xinjiang through the development of the whole industrial chain of textile and clothing.

Xinjiang has also introduced 10 preferential policies, such as low electricity price and freight subsidy, so that the cost of Xinjiang's textile and garment industry is about 10% lower than that of the mainland provinces and cities, which has improved the competitiveness of enterprises and the attraction of investment.

Yang Xiaoqin said that Taiwan textile industry development exhibition "Tie Ding" also came to Xinjiang in 2016, organized textile enterprises to participate in the China Asia Europe exposition held in that year. "The number of enterprises participating is definitely more than this year. We hope that Taiwan's enterprises will cooperate with Xinjiang's textile enterprises, and the machine will expand the Central Asian and Western Asian markets, and even the European market".