Turkey Is Upwind Of EU'S Clothing Exports.

In 2015, China's textile and clothing exports to Europe showed a downward trend in exports.

Customs statistics show that in the first half of this year, China's exports to the EU amounted to 23 billion 770 million US dollars and the depreciation of the euro "is the biggest drag factor.

Akcakaya Textiles is a clothing export enterprise in Turkey, mainly made of knitted fabrics for children's wear and women's wear.

In recent months, the company's sales have increased significantly, which gives President Rasin Akcakaya great pleasure: "some European buyers are starting to increase orders.

The depreciation of the euro makes it necessary for them to develop new procurement strategies to reduce production costs.

Increasing purchasing power in European countries and reducing logistics costs is the best choice for them. "

In the circulation of the global textile and garment industry, European clothing companies usually place some orders in China or in other Asian countries, but because of the depreciation of the euro, the signing of orders with Chinese manufacturers means that more euros are needed to settle the goods, thereby leading to lower profits.

In order to ensure profitability, European buyers began to increase procurement in Turkey and other European countries.

In addition to the addition of regular customers, Rasin has recently received emails from European buyers who have never worked together. They show great interest in Akcakaya products. Even if the offer given by Rasin is not cheap, they still have advantages compared with the quoted prices of Chinese enterprises.

The unique geographical position has become a precondition for the continuous warming of textile and garment trade between Turkey and Europe.

Purchasing textile and garment products in Turkey can save logistics costs on the one hand and shorten the purchasing cycle on the other hand.

It is understood that for conventional clothing orders, China takes 6 weeks from order to delivery, while Turkey only needs 1 weeks.

In the current fashion industry production cycle to accelerate the current, such a procurement strategy why not?

China's textile and garment enterprises are deeply impressed by the changes in the order of European buyers.

Chu Xuemei, general manager of Dalian pan Rui Clothing Co., Ltd. once said: "in the past, when the euro exchange rate was relatively stable, we could compete with other European manufacturers. The price of products was usually lower than that of 30%~40%.

In recent years, the euro has depreciated sharply, and Chinese enterprises have no cost advantage.

Under the premise that the price difference between products is not large, some European merchants turn to Turkey, Romania and other countries to place orders, because geographical advantages enable them to guarantee a shorter delivery cycle.

It is understood that the company's main export business concentrated in France, Italy and Germany and other European markets.

In the first half of this year, the company's export business to the European market was not very satisfactory.

At present, the company concentrates its productivity on "customized" men's clothing, hoping to gain differentiated living space by enhancing the added value of products.

Industrial competition has existed for a long time.

In fact, in addition to Vietnam, Kampuchea and other Southeast Asian countries, Turkey has long been listed in the list of Chinese textile and garment players in Europe.

Thanks to the preferential tax policy and geographical location of Europe and Asia, Turkey has a unique advantage in exporting textile and clothing to Europe.

In June 2005, the EU re imposed quota restrictions on some Chinese textiles exported to Europe, which helped Turkey textile industry expand its share in the EU market to a certain extent.

In that year, the export of textile and clothing in Turkey increased by 8%, reaching about 19 billion US dollars.

Over the same period, China's textile and apparel exports to Europe were strongly squeezed by the EU's frequent trade barriers.

In recent years, Turkey textile industry has been trying to improve its technical level. Textile and garment supporting industries, such as knitted, dyed, printed and decorated, are all well developed.

Carpet, home textile products and fur leather products are the most unique product categories of Turkey textile industry.

In addition, Turkey's textile industry chain is becoming more mature. Some large enterprises jointly set up a holding company, forming a strong and complete industrial chain from the fiber production to the final product, and its product price has strong competitiveness.

In the EU market, Turkey has become a strong opponent of China's textile exports.

From the statistical data, in 2014, Turkey exported 9 billion 370 million euros to EU clothing, an increase of 4.9% over the same period last year.

They mainly include T-shirts and sweaters.

Socks, suits, shirts, men's shirts and trousers.

Over the same period, EU textile exports amounted to 4 billion 320 million euros, up 7.5% over the same period last year.

According to the statistics of China's customs, in 2014, the total export volume of textiles and clothing to the EU reached 58 billion 660 million US dollars, an increase of 13.6%, of which textile and clothing exports all increased by 9.3% and 14.8% respectively.

Although the volume of textiles and clothing exported from Turkey to Europe is not as good as that of China's 1/4 in terms of volume, there is no doubt that if the euro continues to depreciate, China's textile products to Europe will continue to decline.

It will still be at a disadvantage.

Turkey textile industry is likely to expand its export scale to Europe under this opportunity.

Seref Fayat, chairman of the Turkey Garment Manufacturers Association (TGSD), said: "with the depreciation of the euro, the low cost advantages of Southeast Asian manufacturing enterprises no longer exist.

European buyers prefer to buy textile garments in the surrounding countries.

The depreciation of the euro will boost the export of Turkey's textile industry.

By the end of this year and next year, Turkey's exports to Europe will be significantly improved.