The Pformation Of Retail Industry Should Grasp The Origin And Grasp The Needs Of Customers.
No matter how the economy develops, no matter how mobile Internet technology develops, one thing in retail industry has never changed. That is to firmly grasp the needs of customers and customers.
At present, the pformation of retail industry is inevitable.
There are two main reasons for the pformation of retail industry. One is the pformation of national macro economy, the other is the impact of new technology, especially information technology and mobile technology. Two
Interconnection technology
Development.
These two aspects cause the retail industry to be in the pition period now.
From the perspective of national macro-economic pformation, the traditional retail industry has gradually abandoned the idea that it only talked about speed and extensive development, and only talked about economies of scale.
Now that the country has gradually returned to this point of view based on efficiency, efficiency and sustainability, such a country's macroeconomic pformation will inevitably have an impact on all industries, including the retail industry.
The future development of retail industry can not only rely on the pursuit of speed, quantity, scale, but also pay more attention to the quality, maturity and scientific sustainable development of its own operation.
On the other hand, the impact of new technology on the traditional retail industry is relatively large, especially the development of mobile Internet technology, has affected all aspects of society, including people's production mode, consumption mode, and even the way of behavior, interpersonal communication methods, have had a impact.
So the retail industry has also been affected.
The impact of this new technology seems intuitively the impact and impact of online retail form on offline retail form, but in fact it is not such a simple problem.
Now the two major aspects of retailing are the necessity of retailing.
Transformation
。
However, at present, no pformation is absolutely mature, and all fields are in the exploratory stage.
The current retail industry is like the spring and Autumn period and the Warring States period. Everyone is looking for a way out, looking for a future direction or a carrier and a mode.
But at this stage, it is not yet possible to judge whether that pattern can represent a way of the future. So now everyone is going to practice and explore each other. This is a normal stage.
But it should be noted that the retail industry can no longer be as extensive as it used to be, and many enterprises have been aware of it.
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On the other hand, the problem for the retail industry is how to integrate the mobile Internet technology better with the traditional entity retailing industry.
Enterprises in this regard are also trying, such as full channels, online and offline integration and other forms.
Finding a breakthrough point and forming a mature way is a replicable thing. Today every common sense has its rationality, which requires a practical process.
But what we should pay more attention to is that no matter how the economy develops, no matter how mobile Internet technology develops, one thing in retail industry has never changed. That is to firmly grasp the needs of customers and customers.
In the future, no matter how to innovate the way of development of the retail industry, or the way of retail business, we must focus on the customer, which is the origin.
The pattern of the future retail industry, whether foreign capital or domestic capital, whether it is a regional enterprise or a national enterprise, can grasp the characteristics of the economic operation in the pformation period.
Retail industry
The characteristics of the network economy can be grasped, especially the advantages of mobile Internet technology, which can fully migrate these advantages into the retail industry, and we should only grasp the origin.
The past does not mean that the future will always be bigger. The past strength does not mean that the future will always be strong.
Wangfujing carefully develops department stores, focusing on the development of shopping centers and outlets. It only indicates a future business or an adjustment of the format.
At present, Wangfujing is still a department store as the main body of the enterprise, and the department store itself has been constantly updated, constantly improving, constantly adapt to the development and change of the industry.
Any form of business is not solid, it is also constantly improving, constantly changing.
While Wangfujing is doing department stores, it is normal to develop some shopping centers. This format is the closest to department stores.
But no matter how it develops, it is just a format and business adjustment, which can not change the essence of Wangfujing department store.
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