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    How Do Clothing Stores Conquer Consumers?

    2015/8/27 7:58:00 80

    Business StrategyClothing StoreConsumer

    Only a good business model can match the resources backstage, so as to maximize the business interests under the support of sound and strong support.

    At present, many high-end brand clothing stores have perfect product configuration, but still can not upgrade the store to a stable business stage to maximize profits. There are several reasons for the business strategy.

    Reason 1: do not analyze, blindly enter.

    Many people decide to open a shop once they decide.

    Management

    Began to rent the pavement, purchase, start business, and hurry up.

    No analysis, no planning, no understanding of a small business but a lot of effort.

    Basic analysis is essential before high-end brand clothing stores open.

    For example, what style, price and location do you agree with your business district? What advantages do you have to attract consumers?

    Reason two: do not look at the market to work hard.

    Now it is not a seller's market. We have to study the preferences of the guests rather than the preferences of the operators.

    Therefore, for many high-end clothing brand franchisees, my usual advice is not to start a stage with a single quantity, but at the beginning of the business, a complete brand image can be created if the product styles are complete at the beginning of the business. Besides, it can also analyze the preferences of local consumers, so as to make an accurate reference for replenishment of goods in the later stage.

    Reason three: money must be paid.

    In fact, it can be properly developed.

    Promotion

    It encourages people's popularity, increases performance and reduces inventories and makes shops competitive.

    Generally, products can be divided into three grades: sales volume products, which are products with low profit and large sales volume, which can bring popularity and passenger flow; and profit products are the main products and styles.

    quality

    And price has certain advantages and competitiveness, can bring huge profits for the shop products; image products are high-end products, enough to enhance the clothing store's image and grade products.

    Related links:

    Now smart clothing consumption doesn't care how big your pockets are, it's how smart your mind is.

    Just imagine how boring our life would be without the fierce competition of clothing business, especially for our compatriots. The prosperity of business has indeed added luster to our lives.

    The reporter interviewed the head of the clothing department of a middle and high-end department a few days ago. He told reporters more than once about the importance of the seasons for clothing business. Having grasps the rhythm of the changing season of clothing, it controls the initiative of the market and gains greater profits.

    In terms of autumn costumes, businessmen started running various exhibitions as early as the beginning of the year, ordering and researching clothing enterprises, and even participating in the product design of garment enterprises, providing the most practical business reference for producers and consumers.

    I think enterprises that are conscious of doing so are undoubtedly smart choices, and those whose clothes can let consumers pay for them is the market's profiteers.

    Businessmen also admitted to reporters that they are basically doing three seasons of clothing, namely summer, autumn and winter.

    Among them, the number of winter clothing is the biggest profit, so we have all the strength to catch the autumn sales boom in winter.

    Therefore, the major shopping malls have adjusted their sources of supply to speed up the listing of autumn garments, and vowed to carry out the new round of competition in the autumn.

    Businessmen are so happy that consumers are the happiest.

    On the one hand, it can take advantage of the opportunity of summer clothing discount to buy several fancy clothes that are usually valued and can not be bought. It can also buy some new addicts that lead the fashion through the good time to buy the autumn clothes, and beautify themselves and dress up the mood.

    If you are a smart consumer, you might as well show yourself in this beautiful autumn.

    Facing the dazzling new clothes, do not lose your individuality.

    Decide which style you like and suit yourself. Smart choice is a good guarantee for managing your wardrobe.

    During the season, every big clothing store, including online shops, is playing a crazy end. No one wants to put the summer season clothes in his hands. He doesn't want to turn the hard earned money into a pile of stocks.

    Whether it's a physical shop or a shop, they are making every effort to make a profit in this season. Even if they can't earn a lot of money, they will not lose money, or at least earn some popularity.

    Whether it is a physical shop or a shop, "discount", "clearance" and "spitting blood" are the most common and effective means.

    At this time, it often attracts many buyers who like to bargain. They both make money and earn popularity.


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