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    Home Textile Exhibition "Big Home Textile" To "Big Home" Metamorphosis Data Are The Most Historical.

    2015/8/27 9:00:00 27

    Home TextilesHomeShanghaiInternet +Electricity SupplierTmallJingdongDesignerTextile

    The macroeconomic downturn has not stopped the enthusiasm of the home textile industry.

    Recently, China International

    Home textiles

    Exhibition in

    Shanghai

    At the beginning of the exhibition, the number of exhibitors and the scale of the exhibition is the most significant.

    It is understood that nearly 1402 enterprises from 30 countries and regions from China, China, Taiwan, Italy and the United Kingdom participate in the exhibition, showing the latest research achievements and the top product design of the home textile industry.

    Haining, Yuhang, hemp, Zhou Quan and other industrial clusters are reassembled in the form of exhibition groups.

    From the operation situation of the whole home textile industry, the home textile industry showed a single digit growth trend in the first half of 2015, and some home textile enterprises had difficulty in production and operation.

    From the external environment, the world economy is in the process of deep adjustment, the momentum of recovery is insufficient, the uncertainties are increasing, the downward pressure on China's economy is still increasing, and the deep-seated contradictions in development are prominent.

    However, in this difficult and complicated situation, this year's home textile exhibition has maintained a relatively large growth. The exhibition scale has reached 170 thousand square meters, which is 20 thousand square meters higher than that of last year.

    "This is mainly home textile exhibition to meet the needs of the development of the industry, seize the opportunity of the pformation and upgrading of the industry.

    The more the industry is developing, the more the domestic textile enterprises need the information and guidance of the exhibition.

    Yang Zhaohua, President of China Household Textile Industry Association, said.

    He pointed out that the number of exhibitors in the home textile exhibition this year has not changed much compared with that of last year. The expansion of the scale is the growth of the enterprise's single area.

    The exhibition will display more and more categories, from "big home textiles" to "big home" pformation, and the 7 exhibition hall will cover the upstream and downstream industries.

    In the International Pavilion, there is no shortage of the top companies in the industry.

    At the same time, the digital printing area and the whole residential area of residential life have become the new bright spot this year. The company will display products in the simulation home environment.

    "

    Internet + "

    The wave has also profoundly changed the ecology of the home textile industry.

    Online retailers

    The area becomes another highlight of the exhibition.

    Following last year's invitation

    Tmall

    ,

    JD.COM

    Mall, vip.com and other business tycoons participated in the exhibition, opening up the "well-known domestic e-commerce procurement negotiation zone". This year, we set up a special topic area for e-commerce and franchises.

    It is understood that the home textile exhibition on the basis of last year to increase cross-border cooperation, and promote cooperation with designers.

    At the same time, we will publish the trend of 2016/2017 home textiles in China, guide product development and promote the design innovation of home textile industry.

    After more than 20 years of development, China international home textile exhibition has become the largest scale home textile exhibition in China, and has become a comprehensive business platform integrating business negotiation, channel development, resource integration, market inspection, and trend publishing.

    Leading brand

    The companies that enter the 5.1 glamorous brand hall are not "stars" familiar to the industry and businessmen.

    Ai Ke, Han Po, Brunei, Dongfang, Longxiang, Oriental carpet, Zhonghua, waltay, Zhi Da, Maya, and Xin, Ou Bo Lai, Jin Chan, Kimberly, Changhua, Bao Shenghua court, eimenqi, Hengye times, Ke Lida, Meiyuan, Otas, yashiju, Yuan Zhicheng, Xin Hualong, jinpang Xiang Qi, Biya and other leading enterprises are gathered here. A single store may only display some products and brands of the enterprise. However, in the charming brand Hall of China international home textile exhibition, enterprises can not only systematize and seriate the products of all their products, but also display their corporate culture and design concepts in an all-round way. Xiao Xuan window, Shengli, Central Asia and BABEI

    Reloading the cluster power

    By the end of March this year, all the pavilions have been booked, especially the participation of regional cluster groups.

    A lot of cluster feedback, because of the active participation of exhibitors, the original booked booth area is rather tight. The organizers of the exhibition can only try to find ways to squeeze out space from the original reserved corner.

    Haining, Yuhang, cannabis, Zhou Quan, Shaoxing, Huzhou, Nantong, Binzhou, Gaoyang, Pujiang, Shengze, Xiqiao, Pengzhou, and Pengzhou many home textile clusters are ready to be launched. They are reassembled in the form of exhibition groups to jointly display the brand image of clusters and enterprises.

    Regional brand has brought more opportunities for development of cluster enterprises. Further display of regional brand and pformation has become the driving force of cluster exhibitors.

    The strong support and active participation of the fourteen industrial clusters is enough to prove the strength of China International Home Textile Exhibition and its important position in the international home textile industry.

    Exhibits extend and optimize quality.

    Under the guidance of the idea of "new home textiles, new life and new era", China international home textile exhibition has more and more exhibits. The product has gradually become a new favorite from the terminal supporting role, and has completed the pformation from "home textiles" to "big home".

    Bed products, decorative fabrics, embroidery, towels, flocking, leather, blankets, sun shades, window accessories, home textile accessories, wedding household textiles, children's textiles, kitchen bath textiles, functional household textiles, wallpaper wallpaper, new fibers, functional fibers, digital printing and sewing equipment have greatly enriched the exhibition content.

    Among them, "decorative leather exhibition area" as a new category of exhibition, this year compared with last year, there has been leapfrog growth, exhibitors registration area increased by 116% compared with last year, the new exhibitors rate was 43%.

    Many famous enterprises such as Dongtai, Warren leather, Kangcheng, BD, Mei Sheng, Changfeng, Ring Ali Tai Shi and so on are participating in the exhibition, which will provide the audience with richer product choices.

    Sunshade curtain is also becoming one of the highlights of the exhibition.

    With the opening of the era of light smart home, shading exhibitors will introduce the concept of energy saving and environmental protection, and show the future users an electric and intelligent lifestyle.

    Holland Feng Tuo, Ba Shi Teng, west gate, Suzhou Si Yi Eyre, Hangzhou Huachen, Shouguang Tian He, Yongfeng aluminum, Ningbo Zhen Fei, Guangdong Jin Lian and other enterprises will show the highest level of the development of the shading industry and their important role in home decoration, and further promote the development of the whole household soft decoration industry.

    Brand competitive and colorful

    This China international home textile exhibition is expected to have more than 1500 enterprises on display, and the bed area has always been the highlight of the exhibition.

    At the beginning of the exhibition, the 7.1 home experience Museum has been booked up.

    The use of the new exhibition centers of the National Convention and Exhibition Center will provide a more effective stage for the enterprises in the bed area.

    As one of the 115 leading brand exhibitions sponsored by the Ministry of Commerce in 2015, the China International Home Textiles and accessories (autumn and winter) exposition has been showing its popularity. This shows that the brand cohesion of the exhibition is growing stronger. This year's relocation to the new exhibition hall of Hongqiao, Shanghai also brings new development.

    Seven theme pavilions: 5.1 charming brand hall, 5.2 colorful Haining Pavilion, 6.1 fashion Yuhang Pavilion, 6.2 Shuangcheng optimization Museum, 7.1 home experience Museum, 7.2 7.2 international life hall --- happy life, W.H new energy hall, each wonderful, not to miss, a home textile industry's top play will be staged.

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