How Can Amazon, WAL-MART And Jet Crack The Tripartite Confrontation?
This summer's electricity supplier war can be said to be very intense. There are more sparks between Amazon and WAL-MART, and even more Jet is committed to the lowest price.
These dazzling activities also make consumers wonder if I want to try their services in a store.
According to recent reports from foreign media, foreign buyers made an experiment. He bought the same brand products from Amazon, WAL-MART and Jet in August 10th, and each order was completed in thirty minutes. The products purchased included a box of ibuprofen, a pack of AAA batteries and a Spalding Tip-In basketball.
In terms of speed, Amazon still has strong competitiveness.
WAL-MART is slower, but also guaranteed.
The shopping websites of these two enterprises are easy to use, and the products are abundant. You can usually find the products you need easily.
Jet still seems to face some setbacks in its growth, but its advantages in price can not be underestimated.
Even if consumers are not as slapstick as they are during the recession, they can realize whether they are buying cheap goods. If Jet lets people feel that they can get the best price from it, it may get loyal customers, so that they can get time to solve other problems.
Price: Jet wins the price.
The same order spent $31.01 on Jet, Amazon for $39.82, and WAL-MART for $41.1.
However, he is now free to use Jet's membership service, which will cost US $49 a year to enjoy these cheap prices.
Amazon paid $99 for Prime, and Prime products can be shipped free of charge for two days.
However, this order is free of charge, because non Prime members can buy 35 dollars in Amazon to avoid shipping costs.
He said that WAL-MART did not have to pay the extra fees, so Jet beat Amazon and WAL-MART on price.
When you try to determine their overall value, you can consider the frequency of shopping on these websites.
Speed:
Jet
In this respect, it shows that it is really a novice.
Ibuprofen
The express rate was the fastest, and it was sent to the door more than 24 hours after the order, but after 9 working days, it was still waiting for the battery.
Under the influence of Amazon, consumers want products to be delivered within two days, so it is too long to wait for such a simple product.
Amazon delivered ibuprofen and basketball within two days, which was in line with Amazon's Prime commitment. The battery was delivered in August 14th, but since the battery is not a Prime product, Amazon still guarantees delivery time.
But now there are only 20 million Prime products on the website, and many other products on Amazon can not enjoy the speed of Prime distribution.
Wal-Mart
All products were delivered before the deadline. He chose free delivery and was told to deliver it before August 18th.
Basketball was delivered in August 12th, and the remaining orders were successfully delivered to him in August 18th.
So Amazon is still faster than WAL-MART on the whole.
WAL-MART may become more competitive in distribution.
It is testing Shipping Pass, similar to Amazon's Prime.
The annual fee is $50, which is delivered within 3 days.
Product selection: Jet is also struggling in this regard.
There are almost no clothes on the Jet website. Search for jeans is a book with "jeans" on the headlines, and a pair of shoes appears in the search for high heels.
Other search results such as "detergent" and "monster high school" dolls are also less than Amazon and WAL-MART.
Jet's product selection is less than its competitors, or its search function should be adjusted.
In short, it is hard to find products you want on Jet now.
Customer service: there is no problem with Amazon and WAL-MART's orders, so he doesn't use their customer service.
But it is worth noting that when Jet realized that the battery would take long, long time to arrive, it tried to soothe him and sent him an email, saying, "we are sorry that we have a" jet lag "problem.
It also shows that at least the company is aware of this problem and is solving it.
Packaging and Description: the biggest difference is the packaging of basketball.
Jet's basketball is in a blue Spalding packaging carton.
WAL-MART is the same package, but basketball is shrunken.
Amazon's basketball is not shrunken, but it doesn't have any packaging, and there are some stains on the surface. If you play with yourself, it's fine.
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