2020 "Internet +" B2C Electricity Supplier Trend Forecast: China Will Occupy The First Place In Consumption

Recently,

Its two largest import businesses, Tmall international and Taobao global, are jointly invited in Seoul, South Korea. This is the first time that two major business segments have been jointly investing overseas.

Ali said it will focus on key brands, retailers and product manufacturers in Europe, North America and Asia.

Amazon China also launched the "offshore purchase / flash purchase" service recently. The goods are self selected by the team, and the logistics adopts the bonded import mode, which can be delivered to buyers in an average of 3 days.

In the same period, logistics enterprises are also working together.

And eager to try.

Rhyme group has made two major moves: the New Zealand Service Center was set up; the "warehouse to door" logistics service from Korea to China was provided for cross border sellers.

Debang group has set up a dual line for air express and sea routes. It has become the first express company to officially open shipping lines to Taiwan.

In the "global cross-border B2C electricity supplier trend report" released by Accenture Ali Research Institute, it is predicted that the global cross-border B2C e-commerce pactions in 2020 will reach US $994 billion ($230 billion in 2014), and benefit 943 million global consumers (309 million in 2014). Among them, Asia Pacific region, with China as its core, ranks first in terms of its contribution to 53.6% of new pactions.

Digital consumer demand driven B2C electricity supplier

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With the continuous penetration of the Internet, especially the mobile Internet based on smart phones and tablet computers, and the continuous improvement of infrastructure such as payment and logistics, B2C e-commerce has experienced rapid growth, and its share in the global consumer market is rising.

In 2014, the overall size of the global B2C electricity supplier market is about $1 trillion and 600 billion. In the next few years, it will still maintain an annual average growth of about 15% and reach 3 trillion and 400 billion US dollars in 2020, which is expected to occupy 13.5% of the total retail sales of global consumer goods.

At the same time, the global B2C consumer group will also increase from 2014 to 1 billion 300 million in 2020 to over 2 billion 100 million people.

Cross border B2C electricity supplier market will rise

As a new cross border consumption mode, cross-border B2C electricity providers will become a new engine for the growth of cross-border consumer goods trade with its strong growth momentum.

Take China as an example, according to estimates, in the 2014-2020 years, the cross-border B2C electricity supplier will increase the average annual growth rate of consumer goods imports by more than 4%.

Growth paths in different regions

Throughout the world, the level of economic development and

And many other differences make regional markets show different characteristics and development trajectories.

Asia Pacific has become the most important regional market in the world with its leading market size and strong growth: in 2014, Asia Pacific cross-border B2C e-commerce accounts for 30% of the world's total, and is expected to rise to 48% in 2020.

East Asia, which is dominated by China, Japan and South Korea, has a well-developed infrastructure and a high penetration rate of mobile Internet, and is the core of the Asia Pacific market.

By the year 2020, East Asian cross-border B2C e-commerce accounts for 86% of the total Asia Pacific region and 39% of the world's total.

Due to the rapid progress of regional economic integration and the huge potential of economic development, Southeast Asia has become another hot spot in the Asia Pacific region.

Although mature markets in Western Europe, including southern Europe and North America, are growing slowly, the huge market base still ensures that the total volume of pactions in the two markets exceeds 30%.

Latin America, central and Eastern Europe, Central Asia, the Middle East and Africa are fast-growing emerging markets.

Among them, Latin America is the second largest emerging market after Asia Pacific. More than 40% of the average annual growth rate has become the fastest growing area of cross-border B2C electricity supplier in the world.

Two, cross border B2C electricity providers how to change the pattern of trade?

The continuous development of cross-border B2C electricity providers will have a profound impact on cross-border consumption and even the global economy: cross-border consumption patterns are more diversified, new digital services providers are springing up, and the pace of globalization of enterprises is accelerating.

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Facing overseas consumers, from chain to flat platform

Before the cross-border B2C electricity supplier broke out, the vast majority of cross-border consumption was carried out in the multi link chain mode of B2B2C: a consumer product has to go through many links such as buyers / import and export agents, wholesalers and retailers to reach overseas consumers.

The disadvantage of this model lies in the fact that the interaction and communication between consumers and product / service providers are blocked, and producers are unable to understand the changes of consumer demand in time. The volume of service providers in each process of the paction process is huge, forming monopoly, making the buyers and sellers who are supposed to be the main players of the paction are in an asymmetric disadvantage, bargaining power is compressed, and it is difficult to obtain the reasonable profit distribution in the industrial chain.

The development of cross-border B2C electricity supplier has formed a new business ecosystem: intensive trading platform.

To record consumer behavior and drive the offline delivery service with the aim of consumer experience.

Cross border B2C electricity supplier's changes in the global cross-border consumption patterns are mainly manifested in the following three aspects:

Flattening of trading process

Product / service providers directly face consumers, fragmentation of cross border pactions.

Massive paction data, integration and optimization of online and offline integration of public funding and services.

Promoting consumption globalization and enterprise operation Globalization

The development of cross-border B2C electricity providers not only changes the ecology of cross-border consumption, but also is an important driving force for digitalization to promote globalization. The flat trading mode will promote more equal and inclusive globalization, and accelerate the process of globalisation operation of enterprises, especially small and medium-sized enterprises and developing economies.

The role of cross-border B2C e-commerce in promoting consumption globalization is mainly reflected in three aspects:

Consumer interaction without borders.

Through cross-border trading platform, sellers can connect to global consumers, understand their needs, and achieve direct pactions. Consumers can effectively understand manufacturers and market information, and communicate with consumers in other regions through social platforms and other tools, sharing product and manufacturer's information and their experience, forming a cross-border consumer community.

Customization of products and services without borders is custom-made.

The consumer insight generated by direct communication with global consumers is the foundation of customization. Fragmented trading and small batch flexible logistics and delivery make this demand meet with lower cost.

Data sharing without borders.

By 2020, the relevant data of billions of cross-border pactions close to 1 billion consumers each year will be generated on the cross-border e-commerce platform and become valuable data assets on the platform, which can bring considerable value to many parties: help sellers understand buyer's characteristics and needs, help service providers more accurately judge the market situation, and even governments can achieve more accurate policy formulation and decision-making, and tax realization.