Smart Home Has Not Been Up To Date For Market Development.

When you open the door, you no longer need the key, you can directly "brush your face". When you enter the house, the lights are automatically lit, and the indoor temperature and humidity are adjusted to your most comfortable value. When you come to the kitchen, the dinner porridge has been cooked, while the smart refrigerator has detected the shortage of vegetable storage, suggesting that you can know the food by a key.

This is the life scene depicted in the current hot smart home, which has spread to the real estate circle.

Huayuan hand in hand 360, Fang Xing joint Tencent, millet hand in hand Rong...

Obviously,

In the era of smart home, there is no suspense that has become the focus of the layout of developers.

However, although the ideal is very plentiful, the reality is still bone.

A series of objective factors, such as lack of standards, multi industry melee, applause, and so on, are destined for the development of smart home market, which is a time-consuming and energy consuming "protracted war".

The inevitable choice of "selling services" is actually the concept of smart home. But since last year, the traditional appliance companies, Internet companies and real estate enterprises have crossed hands and suddenly let their heat soar.

First of all, Xiaomi home decoration test water real estate decoration industry; then,

SKYWORTH, PHILPS and other household appliance giants jointly launched smart home appliances; 360, AUX and TCL also launched intelligent air conditioners, intelligent air purifiers and water purifier products; Changhong, LG, Samsung and other household electrical appliance enterprises began to build smart home system platform; Hisense joined hands with 11 interconnected enterprises to enter the smart home; Jingdong and the United States and the University of technology, IFC launched extensive cooperation in the field of smart home.

Domestic enterprises are so lively that foreign markets are not calm: Google bought Nest Labs, a foreign intelligent home company for 3 billion 200 million dollars; LG exhibited its smart home management system HomeChat; Samsung released the smart home platform SmartHome; the high-profile apple Homekit intelligent home control system is also expected to unveil the true face of Mount Lu with iPhone6s's release.

In the real estate sector, according to incomplete statistics from reporters, nearly 20 large and medium-sized Housing enterprises announced cooperation or research in the field of smart home since last year.

Obviously, under the chain effect of the Internet, smart home has become the trend of future development.

If the early smart home is just as a selling point for developers, today's developers' understanding of smart home is more pragmatic.

With the traditional "sell the house" sales mode showing weakness, developers began to focus on the user's mining, "selling services" has become a new profit growth point of Housing enterprises.

"In the past, houses could only be sold once, but by opening up the industrial chain and providing more diversified services to owners, they could continue to earn profits.

Smart home systems enhance customer experience and create a truly intelligent community concept.

In the future, the last mile distribution will be solved in the smart community around the convenience service, the elderly emergency services and psychological counseling.

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In the final analysis, it's all about making money. "

Greenland Group Huang Dekun told reporters that green space is now planning to integrate smart home resources and self built smart home platform, and is expected to gradually try and promote in future projects.

It will take a while to cultivate the market. Although the concept of smart home has been fry into "fried chicken" now, the attitude of consumers has shown an obvious "temperature difference".

"I think single.

Products have little effect on improving the quality of life. A remotely controlled water heater and a fast hot water heater that can be used at home can not make much difference, nor will it cause much impact on the lives of ordinary people, but the price is much worse.

Mr. Wang believes that another reason why consumers are unwilling to pay for smart home is the low cost performance of these products and the high cost of learning.

"The function of many smart home products is misplaced with users' needs, so that some curious consumers often abandon their products after the taste is complex and limited.

Moreover, the current smart home is still fragmented, and it is not only truly cumbersome, but also expensive to repair. "

No rules, no Cheng Fangyuan, in order to make fragmented and self governed smart home products to achieve orderly development, the formulation of standards is clearly imminent.

Xiaomi technology CEO Lei Jun said that because of the diversity, individuation and differentiated market demand of smart home, the technology route, communication protocol and usage standard of manufacturers are very different.

In the absence of unified industry standards, different fields and different enterprises are fighting against each other, forming their own systems, and smart home products. It is difficult to achieve system compatibility, information sharing and interoperability.

In fact, there is no uniform standard for smart home in the international market.

He believes that if our country takes the lead in formulating the national standard of smart home, it is expected to win the "right of speech" and "pass" for the manufacturing industry to the world, and will push the national standard of smart home to the world and become the universal standard in the world.