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    How To Manage Your Clothing Store?

    2015/10/6 17:52:00 13

    Clothing StoreOperationMarketing Strategy

    Group buying and spelling buying become popular mode. Clothing stores can also set up such passageway for sale. Group buying uses large quantities, attracts consumers' eyeballs with low discounts, and promotes sales through the Internet.

    How to run a good clothing store?

    The preparation for sales promotion is very careless, so as not to mess up at that time. What are the preparations for the promotion of the clothing store?

    1, the promotion of clothing stores needs accurate positioning and distinct themes.

    Is it true to consumers' brand image or reality sale?

    2, determine the best promotion plan for clothing store sales promotion.

    In addition to careful planning and personnel arrangement, there should be a good plan to go deep into everyone's mind and purpose in order to fully mobilize their enthusiasm and make detailed sales promotion plans and details for promoters.

    Train

    3, confirm the promotion time of clothing store, promotion time is sooner rather than later.

    It's best to be three days earlier than the opponent, so as not to be beat by the opponent.

    We must seize the opportunity to plan well.

    4, create a good clothing store promotion atmosphere.

    Such as pop

    poster

    To win the lottery, clothing store music should be appropriate to stimulate customers' desire to buy.

    5, develop an appropriate sales target and incentive plan.

    The discount should be obvious, not too complicated, and the more people feel less expensive, the more likely the success of such a clothing store promotion scheme is.

    6, control clothing store promotion cost.

    It is necessary to "adjust measures to suit oneself" so as to achieve better results.

    7, make an evaluation summary, accumulate experience for the next clothing store sales promotion activities.

    Last,

    Couture

    There are four points to be noticed in promotion: 1, the investigation is in place, the publicity is misplaced; 2, the source of goods must be well prepared; 3, the location of activities is remote and sparsely populated; 4, the time is best controlled within a week.

    Related links:

    What are the principles to be followed in the discount activities of clothing stores? Generally speaking, the discount sale activities of clothing stores should follow seven principles.

    Next, Xiaobian, a clothing network, talks about these seven skills in detail.

    1, do not discount because others are discounted.

    Discount is not the fundamental reason for a discount. Only when you think your clothing store needs discount sales can you offer a discount.

    2, fashion shop discount sales promotion should be creative.

    Nowadays, the discount of clothing stores has become the most commonly used method in promotional activities. Direct price discounts and cash discounts have been used by many clothing stores, and the cost is still high, so some other options can be made.

    3, the discount of clothing stores is to clean up inventory or facilitate new business.

    The shopkeeper must bear in mind the most fundamental reason for this discount.

    4, clothing shop discount must be time limited.

    Sales promotion without time limit is not called discount, it is called adjustment of clothing price.

    Because there is no time limit, clothing prices have no reason to return to a higher level of clothing stores, and will give customers a sense of deception, and then doubt the credibility of the clothing store, which is very unfavorable for the long-term development of clothing stores.

    5, clothes shop discount to ensure that terminal customers get discount benefits.

    This must be guaranteed, otherwise the promotion of the clothing store will not achieve the desired result, because the final customers are the basis for the survival and development of the clothing store, and also the object of discount for the clothing store.

    6, the discount of clothing stores is to survive in the clothing market, in order to compete with other clothing stores.

    Without competition, there is no need for discount sales promotion.

    7, clothing shop discount time should be short, stop as early as possible.

    The discount of clothing stores is a competitive means, not the ultimate goal. If we get the basic effect through this means, we must return to the normal operation of the clothing store as soon as possible.

    The above is the seven principles that must be followed by the clothing store when doing discount sales promotion activities. As a clothing store owner, we must bear in mind that we can strive to make our clothing store sales promotion achieve twice the result with half the effort.

    Stepping into the year September means that the Mid Autumn Festival is coming. During this period, the discount sale of clothing stores to achieve good results must abide by certain principles and know some skills. Otherwise, it is easy to get twice the result of half the effort, and can not achieve the purpose of discount sales promotion.


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