Fjallraven Speeds Up The US Market And Expands The Strength Of Outdoor Brand Exhibitions.

In recent years, the Swedish outdoor brand Fjallraven is expanding in North America at an unprecedented rate.

Since its establishment in 2012, it has been developing rapidly in the US market at a speed of 50 times, and its daily backpack, technology trousers and Parka Jacket have become the ten best seller brands in the United States.

In July of this year,

The new headquarters and distribution center of the United States was completed in Colorado.

The building is located in the Colorado technology center, covering an area of 140 thousand square feet and two times the original headquarters.

At present, Fjallraven products are available in all States and North America.

。

To meet the growing demand of consumers in the region, the brand has introduced a number of measures in the past few months to further enhance its business performance in the United States, including relocation of new headquarters, expansion of dealer teams and opening of 7 new businesses.

And so on.

In addition, in June 20th, Sweden's high-end outdoor brand Fjallraven opened ninth flagship stores in the United States at the MallofAmerica, the largest entertainment and shopping center in the United States.

The flagship store is located on the first floor of the US Shopping Center (MallofAmerica), covering an area of 2069 square feet.

On the opening day, the shops held a grand opening ceremony, and many outdoor enthusiasts gathered together.

Related links:

About Fjallraven: the high-end outdoor brand from Sweden is the Royal royalty brand of Sweden, enjoying the honor of the Swedish Royal Household outdoor products.

Over the past 50 years since the establishment of the brand, the Fjallraven brand concept has always been consistent: it has been committed to the production and R & D of outdoor products, and has provided powerful, durable and classic outdoors clothing and equipment to help people enjoy outdoor life better; inspire and encourage people to enter nature; respect for nature and biology.

Since 1970, Fjallraven has begun to enter the international market. In some countries and regions (such as Japan), there has been a history of selling Fjallraven products for 10 years. Nowadays, the sales network of Fjallraven (Swedish Arctic Fox) has spread all over the world.

Among them, North America and Asia become the most popular emerging markets in the world, and have great potential for development in the future.