APP Customized Fashion Is Welcome To Enter The Era Of Customization

A garment, tailored to volume, is not enough to run the machine for a mass production line.

Workers have long been used to "big goods", and a pattern can easily produce hundreds of thousands of clothes.

To customize a garment means to have a special pattern and make almost one garment at a time.

Even if clothing customization increases the unit price by several times, it is still a losing money business from cost.

According to industry standards, a proficient master can only make ten patterns a day, that is to say, manual production limits production. Even if the factory does not consider the cost and is willing to start work, it can only make ten clothes a day.

Such production can not meet the needs of garment customization.

If customers pay a long waiting cost for customized garments, I'm afraid no one will choose clothing customization.

This is the bottleneck of the development of garment customization. For example, these garment enterprises still use manual hand drawing in the plate making links, instead of the CAD software system for making computer plate making. Most of them are manual cutting, and no computer cutting machine is used.

The whole industry is still emphasizing the scarcity of "pure handwork" and taking inefficiency as a premium.

But in fact, manual operation is lower than that of intelligent machine operation. The production efficiency is low and the cost is high, and the accuracy is lagging behind in many links such as volume measurement and cloth cutting. It seriously hinders the development of industry scale and standardization. At the same time, it also makes it difficult for clothing customization to go public.

"In order to

For example, if there are two ways of network APP customization and entity store customization, which one will you choose? "On this issue, nearly 7 of the respondents chose APP customization, and the respondents who chose APP customized said that if the two choices of store customization and APP online customization were available, the use of clothing fabrics, making factories and so on are the same, the price is the same, of course, APP customization is more convenient.

The respondents who chose the store custom said they went to the store.

Better, because you can look at the fabric in person to find out the specific process, but if you first customize it successfully and then customize it, you can choose to use APP.

About "you think the future, around the personal clothing and food, etc.

Is it going to be popular? "About 6 of the respondents said it was" hard to say ", and nearly 4 of respondents said they would.

Is it possible for customized APP to change the existing consumption mode? I am afraid it will not be answered until the future.

At present, consumers are not likely to download APP specifically for shopping.

In order to popularize the customized APP, a garment company mentioned in the previous paper also made a special film about a love story caused by a girl's custom shirt.

In the eyes of the head of the business, women are more receptive to new things than men, and from the perspective of women, the promotion of APP under the name of love will attract more female consumers to customize shirts for the other half.