The Electricity Giant Has "Deployed Troops" Flexible Stock And "Fitting Room" Double Arrow.
After seven years, the "double eleven" business Carnival has become a popular holiday.
For clothing businesses, pre heating and pre stocking are very important.
It is revealed that the sales target of "double eleven" is 100 million ~1.5 billion this year.
Stocking rate
About 200 million pieces.
On the first day of Tmall's pre-sale in October 13th, the average amount of clothing for each garment was only four hundred or five hundred.
For exploding money, it will be stocked according to the daily sales volume and import volume of clothing.
At the same time, in order to improve the consumer shopping experience, let consumers experience the collocation effect.
Fitting Room
On the whole, consumers can try to buy on the riffle online fitting room, choose various styles and styles, enhance entertainment experience, get coupons at the time of matching, participate in lucky draw, or even avoid a single.
It is understood that Tmall plans to launch a O2O cooperation with the traditional retailers during the "double eleven" period, when many well-known Internet brands will be taken into the embrace.
At present, the company has been placed in the physical department store, and can be tested on line, paying deposit, and receiving coupons. "Double eleven" pays the final payment on the same day, and signs the treasure.
At the same time, the "double eleven" period, as a representative of the women's clothing enterprise, will appear in the big advertisement screen of New York Times Square.
According to the briefing,
Double Eleven
The pre-sale money was broken up and silks began to be developed separately in March this year for "double eleven".
In order to avoid the phenomenon of hard packing in previous years, Baishi Huitong express company, which has long worked with the company, has prepared various plans ahead of schedule.
Beijing Zhong Ding Tai Feng International Trade Co., Ltd. is a company that sells products to the Russian market.
Tu Xiusheng, the head of the company, said that this year the company will use the MIEGOFCE brand as the "double eleven" quick selling main product.
Its online style is a good style of ordering under the line, which is screened through offline dealers' certification and combined with fast selling electricity suppliers. It is also suitable for the current crowd positioning.
Li Guibin, the director of the "double eleven" activity, led reporters to inspect the clothes drying workshop that was being rushed. According to the introduction, the workshop was mainly responsible for making casual or casual clothes for customers.
"According to the needs of the terminal consumers, the company has created two kinds of explosive down jacket specially, using the company's strong R & D capability and supply chain capability, referring to the international trend, and developing famous brand surface accessories according to the needs of the Russian market, plus quality 90 velvet, zero profit sales."
Li Guibin said.
"Double eleven" will usher in a business war. We can only wait and see who will spend it.
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