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    Luxury Brand Consumption In The United States?

    2015/11/11 15:03:00 37

    GivenchyLuxury BrandConsumer Market

    Recently, Bvlgari (Bulgari) is actively developing the US market and investing and innovating its watch business to support the company's profit. Chief executive Jean-Christophe Babin told WWD: "when I look at brand size and market size, I think the United States is one of the markets with the greatest potential for growth." Are you sure? Today's United States. Luxury goods What is the market like?

    Hugo Bos (Hugo Boss) released its three quarter earnings report as of September 30, 2015, showing that group sales fell 1% to 744 million euros, and net profit plunged 22.8% to 88 million 500 thousand euros. Hugo Boss group's sales in the three quarter increased by 4%, accounting for 60%. Sales in the Asia Pacific region and the Americas declined sharply. Among them, the Chinese market sales increased from 6% in the two quarter to negative growth, or two digits. Sales in the United States also fell from positive to negative, reaching 10%.

    According to the latest information released by the Swiss watch and craft Federation (FSWI), the export volume of Rui watches plummeted 7.9% to 1 billion 800 million francs in September 2015. The unexpected fall is not in Hongkong and Mainland China, but in the US market. In the US market, the export of Rui watches plunged 17.6% to 185 million 600 thousand francs in September, the largest decline in five months.

    Givenchy belongs to LVMH The group is one of the largest sales and profit growth companies. The total Givenchy revenue is estimated at 400 million euros, and the US market accounts for 20% of the total business. The brand hopes to invest in the US market and strengthen the local wholesale sales. Because, before the 2016 spring summer New York fashion show held in September 11th, Givenchy opened a new flagship store on Madison street in New York, Manhattan, covering an area of 4300 square feet (about 450 square meters). The interior decoration design of the new store was led by the brand creative director, Riccardo Tisci. In addition, the brand next year's shop plan will be extended to U.S.A Aventura shopping center in Florida will also open new stores in California.

    Recently, Richemont (Swiss peak group) released the financial data for the first half of the new fiscal year ending 9. In the first half of the year, the Group recorded a profit of 1 billion 390 million euros, 1 billion 450 million less than the market expected, an increase of 5.7% from 1 billion 315 million euros in the same period last year. Net profit rose 21.6% to 1 billion 103 million euros compared to the same period last year, still less than 11.9-12.3 billion euros expected by the market. Sales totaled 5 billion 821 million euros, up 14.7% from 5 billion 73 million euros in the same period last year, and the market forecast was 5 billion 950 million euros. Europe and Asia recorded strong growth, while Americas overall demand remained stable and sales increased by 1% to 883 million euros at fixed exchange rates.


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