Shop 1 Is Electricity Supplier, WAL-MART Is O2O.

Self logistics also limits its speed of development.

For example, Wanjia delivers only 3 square kilometers in 13 stores in Shenzhen, and WAL-MART has entered three cities.

In the same way, most of the categories of the flying cattle network can be distributed throughout the country, while fresh meat dishes are only distributed in nine central cities of Shanghai, which is also the area covered by the self logistics of flying bull network.

Although supermarkets emphasize the importance of fresh food, in fact, the most popular ones are not fresh.

Six months after WAL-MART A PP pilot in Shenzhen, the most popular dish is not meat dishes.

"First of all, large package and heavy weight goods, because they can be delivered to the door; secondly, the proportion of imported food will be higher than that of the physical supermarket, because consumers can more easily see 1400 kinds of imported goods for comparison; the third is frozen and dairy products."

Bo Junxian said that online passenger prices are actually higher than offline.

Retail expert deer moon bridge proposed.

Apart from distribution services, if we can create social needs, it is a new way out.

"If we can rely on our needs to create a social place for people, we can improve their customers' staying time and tap greater commercial value."

After WAL-MART's wholly-owned acquisition, the convergence of the two sides is strengthening. For example, WAL-MART's electricity supplier uses the logistics team of shop No. 1, but some people say that the 1 shop is being marginalized. How can a company allow two homogeneous suppliers to exist?

"Shop No. 1 has very professional knowledge and management experience in e-commerce.

There are more products and quantities than stores, and its service is a good complement to WAL-MART. "

In response, Dong Ruizhe, chief marketing officer of WAL-MART China, believes there is no conflict between the two sides.

Compared with the location of shop No. 1, WAL-MART is O 2O.

"From the price point of view, the electricity supplier can be more flexible; in the region, the two or three line cities are more flexible.

In fact, it is not high enough to ensure that the supermarket electricity providers have been emphasizing the ability to reach the day and the next day.

The deputy editor in chief of the business network told reporters in Nandu.

In fact, we see that the price of the postage of Fei Niu net and WAL-MART is 95 yuan and 198 yuan respectively, which is higher than that of Jingdong mall, which sells 79 yuan of self merchandise.

But the experience of stores can not be replaced, so the store itself is also one of the highlights of its O 2O.

In addition to Wanjia and WAL-MART, another A P P of Carrefour, a retail giant, is also testing, and its self promotion is based on this year's easy convenience store.

Today, the distribution speed is faster and faster. Today, stores become the barriers to the settlement of e-commerce channels. The cooperation between Jingdong and Yonghui is also based on this. From this month, Yonghui's stores will also become the distribution outlets of Jingdong.