• <abbr id="ck0wi"><source id="ck0wi"></source></abbr>
    <li id="ck0wi"></li>
  • <li id="ck0wi"><dl id="ck0wi"></dl></li><button id="ck0wi"><input id="ck0wi"></input></button>
  • <abbr id="ck0wi"></abbr>
  • <li id="ck0wi"><dl id="ck0wi"></dl></li>
  • Home >

    In 2015, Adidas Earned 14 Billion 100 Million Yuan In The Chinese Market.

    2016/1/6 10:11:00 25

    AdidasGermanySportswearFootball Shoes

    Recently,

    Adidas

    Chief executive Herbert Heiner (Herbert Hainer) announced that in 2015, Adidas gained more than 2 billion euros (about 14 billion 145 million yuan) sales in the Chinese market.

    This means that Adidas has been growing in Greater China for sixth years in a row.

    China is the source of this family.

    Germany

    The second largest market for sporting goods manufacturers is second only to the United States.

    According to the three quarter report issued by Adidas in November 2015, in the first nine months of the year, it gained 1 billion 850 million euros (13 billion 186 million yuan) in Greater China, and sales and gross profit increased by 42% and 39.8% respectively, the fastest growth in all markets.

    Taking into account Adidas's double harvest in this year's eleven promotion season

    Athletic Wear

    The sales champion of category goods is more than 2 billion euros.

    The most popular among Chinese consumers is the training and running equipment of Adidas's Original and NEO two brands.

    Meanwhile, Adidas's Reebok (Reebok) sales rose 74% in the first nine months of last year, pushing together the group's best performance in China.

    This is closely related to the growing popularity of sports fitness among the urban middle class in China.

    In Adidas's largest market, US dealers are also actively investing, Haina said that sales growth in 2016 may exceed two digits.

    He hopes to set up a long-term plan to maintain high-speed growth of over two figures.

    A year ago, Adidas was in trouble.

    Adidas has lowered its revenue forecasts due to Russia's currency devaluation and sales of golf brand.

    The second place in the US market has also been replaced by Under Armour.

    In 2015, Adidas adjusted its management several times, intensified its marketing efforts, and concentrated more resources on key markets and key brands.

    In the first three quarters, Adidas successfully reversed in the North American market, and the share price rose by more than 50%.

    In November last year, Adidas raised its performance expectations for 2015.

    According to the three quarter report released by Adidas in November last year, the company's revenue reached 12 billion 740 million euros (90 billion 804 million yuan) in 2015, an increase of 16.7% compared with the same period last year, and gross profit of 6 billion 200 million euros (44 billion 191 million yuan), an increase of 16.9% over the same period last year.

    Haina said he was also optimistic about sales in the 2016 fiscal year.

    He disclosed that in the first half of 2016, Adidas's orders were already full, and sales and profits were expected to continue to grow.

    The 2016 European Championship, which is to be held this summer, will undoubtedly greatly boost the performance of Adidas, the main sponsor.

    Adidas occupies a leading position in the football market for a long time. In the first three quarters of 2015, Adidas

    Soccer shoes

    Sales grew by more than 18%.

    Adidas estimates that Adidas's sales of soccer products in the global market is expected to exceed 2 billion 100 million euros (about 14 billion 968 million yuan) by the easterly wind of the European Championships, which has increased significantly compared with the 2014 World Cup.

    • Related reading

    Coach'S Business Just Turned To See "Day".

    Company news
    |
    2016/1/5 22:38:00
    37

    YSL Reports That Hedi Slimane Has Left YS?

    Company news
    |
    2016/1/5 22:30:00
    49

    How Did Global Luxury, Fast Fashion And Sports Brands Perform In 2015?

    Company news
    |
    2016/1/5 20:27:00
    41

    Jaeger Has Struggled And Was Finally Taken Over By COACH.

    Company news
    |
    2016/1/4 16:48:00
    46

    Female Designer Tory Burch Wants To Marry LVMH Group Executives.

    Company news
    |
    2016/1/4 16:23:00
    52
    Read the next article

    The Most Suitable Trousers With Short Boots Are Fashionable And Good Temperament.

    Short boots + retro jeans, wearing the nostalgic sense of the most fashionable color shallowly, pants type loose, plus a little waist, such jeans with casual casual boots, creating a retro, literary and artistic fashion look.

    主站蜘蛛池模板: 午夜精品久久久久久久久| 一级毛片直播亚洲| 久久婷婷人人澡人人喊人人爽| x8x8在线观看| 蜜桃成熟时3d国语| 美女扒开尿口给男人看的让| 欧美XXXXXBBBB| 天堂bt资源www在线| 国产suv精品一区二区33| 亚洲2022国产成人精品无码区 | 国产精品美女久久久免费| 出差被绝伦上司侵犯中文字幕| 久久婷婷人人澡人人喊人人爽| 高清亚洲综合色成在线播放放| 欧美日韩福利视频一区二区三区| 天天躁狠狠躁狠狠躁性色av| 四虎.com官网| 久久久久久中文字幕| 国产成人愉拍精品| 欧美伊人久久久久久久久影院| 国内自产少妇自拍区免费| 停不了的爱在线观看高清| 两个人看的www视频免费完整版 | 污视频免费在线观看| 好紧好大好爽14p| 午夜精品不卡电影在线观看| xxx毛茸茸的亚洲| 欧美黑人乱大交ⅹxxxxx| 天天干天天射天天操| 免费无码又爽又刺激高潮视频 | 四虎在线视频免费观看视频| 欧美日韩精品久久久免费观看 | 久久国产亚洲欧美日韩精品| 国产女同在线观看| 欧乱色国产精品兔费视频| 国产精品偷伦视频免费观看了| 亚洲欧洲日产国码无码久久99| 99久久精品费精品国产| 渣男渣女抹胸渣男渣女在一起| 夫不再被公侵犯美若妻| 亚洲欧美一区二区成人片|