The Days Of Hongkong'S Retail Industry Were So Sad That They Encountered The Most Severe Winter In 12 Years.

In 2015, the total retail sales of goods in Hongkong dropped by nearly 3%. This is the worst development of total retail sales in Hongkong since the outbreak of SARS in 2003.

When SARS broke out in Hongkong in 2003, its retail sales fell by 2.3 percentage points.

This is the worst year for Hongkong's retail industry since the outbreak of SARS in 2003.

The low tourism market is one of the most important reasons for Hongkong's retail industry.

According to the latest statistics released by the Government Statistics Department of Hongkong, the number of tourists in Hongkong dropped to the lowest level in six years in November 2015, and the number of tourists in the mainland dropped by 16%.

The decline in the number of tourists has a direct impact.

In November, Hongkong's retail sales fell 7.8%, which is even worse than Wall Street's expected decline of 6.4%.

This is not only the nine consecutive month of decline in Hongkong's retail industry, but also the biggest single month decline in 2015.

The most serious decline included jewelry, watches and clocks, and expensive gifts, with sales down 20.6% year-on-year.

In the past, the clocks and watches of the streets were even closed.

According to Hongkong media statistics, more than 26 clocks and watches were closed in Tongluowan, central, Tsim Sha Tsui and Mong Kok areas last year, while the rental of watches and clocks in Tongluowan also fell by more than 20%.

Huang Jiheng, manager of watch Business Development Department of Kowloon, said the situation will continue this year.

Prince Deng Juming also pointed out that during last year's eleven golden week, sales fell by 20% compared with last year.

The company will also continue to integrate its branches.

In addition, electronic products and photographic equipment also dropped by 10.9%.

These larger commodities not only support the entire retail industry in Hongkong, but also the most favorite products of mainland tourists when shopping in Hongkong.

"Up to now, it can be determined.

Retail sales in 2015 will be reduced by at least 3%.

Thomson Chen Wai-huang, chairman of Hongkong Retail Association, said.

Of course, Hongkong did not give up the revitalization of tourism.

The Hongkong Tourism Board has spent nearly HK $10 million from last November to the end of March this year to strengthen overseas promotion.

Hongkong Disney park has also been advertising on Taobao's home page since November 2015. The two day tickets and accommodation prices have dropped to the lowest level ever.

In addition, the Hongkong SAR government has announced that additional HK $5 million will be allocated to the hkdc to enhance publicity and publicity so as to guide consumers to choose high-quality and honest tourism products, so that mainland travelers can feel the real tourist experience of Hongkong and rebuild Hongkong's "hospitable capital" image.

The decline in retail sales has led to a sustained decline in the stock of related companies.

Watch retailer Hendry Group Limited fell nearly 2.8%, while jewellery retailer sales fell 1.6%, while Zhou Shengsheng jewelry sales fell 1.7%.

The latest semi annual report of Lufu jewelry shows that the group's income was HK $6 billion 960 million, down 7.7% compared to the same period last year, and net profit of HK $460 million, a decrease of 42.4% compared with the same period last year.

According to the group, mainland tourists are still the main customers of Hongkong's retail business. However, during the holidays, especially long holidays, other areas such as Japan and Korea consume, and the mainland and Hongkong are in a downturn. The market for luxury goods is grim.