Amazon's Ability To Break Through Cross-Border Electricity Providers Depends On What It Did In 2016.

According to the Ministry of Commerce, the average annual growth rate of cross-border electricity providers in China is nearly 40%.

3 years ago in 2013, China's cross-border import e-commerce pactions amounted to only 299 billion 700 million yuan, and by 2016, China's cross-border e-commerce import and export.

It will cost 6 trillion and 500 billion yuan.

Deep cross-border electricity supplier outlet, especially for Amazon China, has a special meaning.

Because cross-border electricity providers, so that Ali and Amazon in the Chinese market competition really started.

This time window starts in 2015, but the most critical stage will be 2016.

In my view, the choice of cross-border electricity providers may be the preferred path for Amazon China to break through with the help of global resources advantages, and it is also the best way to form encirclement and suppression against others after having a certain deposit.

This is practicable at the present delicate and stalemate.

It helps to promote the overall cross-border electricity supplier industry, but also adds some vitality to the electricity supplier industry.

In the coming 2016, how will Amazon's cross-border e-commerce breakout and encirclement and suppression war be staged?

Over the past year, Amazon China's cross-border electricity supplier has implemented a parallel strategy of "two seas" and "one import and one export".

Among them, the import part not only continues to expand overseas purchase category and Selection products, but also forces the second "black Friday" overseas shopping festival, and also greatly reduces the postal charges of Amazon Europe website direct mail to China.

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Some of you are not acclimatized in China. As a person, you are good at riding, so the skills you accumulate are not good enough to drive you well.

You are used to hunting in deep mountains, and you have advantages that are difficult to play in deep-sea fishing or plain farming.

So before, Amazon China and Tmall,

And even more vertical electricity supplier players do not win much competition.

But now it will identify its position in the Chinese market and give full play to its cross border advantages, and everything will change accordingly.

More crucial, at this time, cross-border electricity providers are not good at competitors.

Plus the east wind of policy.

Nowadays, people like the so-called "air gap theory". To some extent, the tariff policy of the state is the biggest outlet for cross-border electricity providers.

At this time, the whole environment and situation will turn over, and the success of breaking through is very great.

In January 12, 2016, Amazon China announced that the total number of selected products on cross-border electricity suppliers increased to about 9000000.

It should be known that a month ago this figure was still about 4000000, and the number of selected products doubled in a short span of one month.

The increase in the number of selected products means that consumers can choose more cross-border goods, which is a critical stage from quantitative change to qualitative change.

Otherwise, the cross-border electricity providers will be happy again. Users will have nothing to choose from.

According to the data released by Amazon China, the number of users of Amazon's "offshore outsourcing" increased by more than ten times in 2015, and its flash sales in December 2015 were 8 times that of the beginning of August last year, and the direct sales of imports increased by 150% over the same period last year.

Here is a small detail, and Amazon occupies a large part of what is worth buying.

These become the chips for Amazon China to break through.