China'S Manufacturing "Acting Factory" Is Heading For Crisis.
Recently, one of the world's ten largest footwear manufacturers, nine Hing Holdings, Dongguan's Xingang footwear industry, announced the shutdown, and the pfer of capacity to northwest Asian countries caused widespread concern in the industry.
Obviously, Dongguan's booming footwear industry is not an example. Many manufacturers have moved the factory to the lower countries and regions.
Many people feel sorry for this, and think that China's manufacturing industry is losing its advantages.
At present, the pformation and upgrading of manufacturing industry has become the trend of the times.
On the one hand, China's demographic dividend is decreasing. On the other hand, "green water and green hills" urgently needs our country to abandon the intensive development mode.
Of course, through many years of playing the role of "acting factory" and with the exchange and learning with world-class enterprises, China's manufacturing industry already has the foundation of pformation and upgrading.
It is closely related to every manufacturing enterprise to achieve a strategic plan to change from a big manufacturing country to a manufacturing power.
China has a population of over 1 billion 300 million, and the consumption potential of the market is enormous. If manufacturing enterprises do not want to give up the big cake of the Chinese market and want to continue to lay the layout in the Chinese market, it is necessary to take the road of pformation and upgrading.
Of course, in this context, China
manufacturing enterprise
Most of them can only earn lower "hard money" and the majority of their profits are in the hands of the developed countries.
The generation and intensive development mode not only makes our manufacturing industry temporarily occupy the bottom part and low added value part of the "smile curve", but also brings great pressure to the environment to a large extent.
The key to the pformation and upgrading of manufacturing enterprises in China is to change the development mode of the past OEM (namely, the foundry production), pform and upgrade the OBM (that is, the private brand of foundries), and take the brand development route.
In fact, the manufacturing enterprises that are moving out of factories due to the rising cost of labor and energy in China do not feel sorry.
In the long run, our manufacturing industry can not play the role of "acting factory" forever.
As planned in "made in China 2025", in the next ten years, China will become a manufacturing powerhouse from a big manufacturing country. By 2025, we will enter the ranks of manufacturing powerhouses. We must take the new path of innovation driven, quality first, green development and structural optimization.
In order to pform from OEM to OBM, China's manufacturing enterprises need to improve their R & D capability and increase R & D investment on the one hand.
Design
New and innovative products; on the other hand, we need to increase brand building and make great efforts in the layout of channels, and strive to start our brand in the global market.
At present, China's economic development has entered a new normal, and manufacturing enterprises must adapt to this new change.
In the future, we can only go to the "Smiling Curve" layout at the two ends of the manufacturing industry, enter the high value-added chain, grasp the R & D design and grasp the brand operation at the same time, so as to further develop our manufacturing industry.
Compared with the continuous reduction of demographic dividend in China,
Artificial cost
In the northwest Asia and other regions, the advantages of labor and energy are increasingly prominent.
Data show that the cost of labor energy in China is 1.4 times that of Indonesia, 2 times that of Vietnam, and 3 times that of Burma.
The rising cost of labor and energy in China is an important reason for the relocation of manufacturing enterprises.
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