Gucci Substitutions, Such As Changing The Knife And Opening The Cloud Group, The Crisis Has Not Been Lifted.

Although the Gucci of the 2016 autumn and winter men's show has made a great deal of praise in the industry, such as changing the knife, the Gucci, the largest luxury brand in Kai Yun group, is growing, but it may not be a good thing for the brothers in the group.

Kai Yun group released its annual report in recent years, which shows this significant turbulence.

What is the truth? Is Kai Yun group able to turn over the butterfly family? For the recent Saint Laurent designer's Hedi Slimane turnover and the sale of Puma, Kai Yun group is in a terrible state.

Although Gucci has achieved growth, the group still says it will close two stores in mainland China and Hongkong to ensure profitability.

Released its annual report last Friday.

Although the group's largest luxury brand Gucci has regained growth, it is the first time that the Bottega Veneta butterfly family, the second largest luxury brand in the group, has emerged in the fourth quarter.

Fall.

In the past, the group has expressed its adjustment to the strategy that the brand relies too heavily on the Asian market.

As a result, the brand recorded a dismal figure of 3.2% in 2015, far behind the 12.6% in the 2014 fiscal year.

Affected by this, Bao butterfly is ready to close several stores in mainland China and Hongkong.

Despite being hoarded in the Asian market and overly dependent on the Asia Pacific market,

The small area operation and so on let the industry think that Bao's home brand lacks the "innovation", which is almost the same as the previous Gucci problem.

But chief executive of Kai Yun group still said it would set the next target of 2 billion euros for the butterfly owners.

The CEO also said that it will promote the consumption of Bao's home market in Western Europe, so as to balance the regional development and achieve the medium and long-term goals of the brand's 2 billion euro.