The Pioneer Of Change China International Clothing And Accessories Fair 2016 (Spring)

In 2016, the opening of the "13th Five-Year" has arrived. The promotion of soft power has become one of the main keynotes of the development of all walks of life. In the garment industry, the innovation of cultural creativity, intelligent R & D, industrial chain reconstruction and business mode has become irresistible. The pioneers in the industry have won thousands of miles and constantly promoted the cycling upgrading of the garment ecosystem.

When the Chinese garment industry is in a period of great upheaval, if garment enterprises are the main force to support the pformation of industries in the era of change, CHIC clothing exhibition is the "Navigator" that leads the garment industry to move forward and promote the channel and demand of garment enterprises to get through the industrial chain.

As a result, CHIC2016 spring exhibition will not only continue to undertake the "wind vane" mission of multi-functional composite exhibition, but also will stimulate the positive energy posture of the industry, change closely with the needs of enterprises, and grasp the pformation of the industry.

Pilotage complex function upgrade again

In 2016, as the opening year of 13th Five-Year, upgrading soft power and shaping new value gradually became China.

The common goal.

In recent years, the production, management and channel elements of garment enterprises are changing rapidly with the adjustment of industries, such as the trend of flexible manufacturing under the influence of intelligent manufacturing, the adjustment of enterprises' internal structure under the influence of various innovative management modes, and the channel optimization problems brought by terminal upgrading.

No matter where the wind goes, the clothing industry is still a smart ecosystem in a steady cycle.

In this ecological circle, if the enterprises and brands in the upstream and downstream industry chain are integrated in the continuous upgrading and adjustment, the Chinese international clothing and Accessories Fair is the "lubricant" to promote the sustainable cooperation between the industrial chains. With the function of its own compound, diversified and high-end platform, it has injected new models and new thinking into the clothing ecosystem.

As the most influential and influential clothing brand Expo in Asia, CHIC has always been the promoter and witness of China's clothing brand and market development.

In 2016, CHIC will continue to undertake the functions of expanding channels, integrating resources, observing market conditions, exploring cross-border cooperation, developing international exchanges, releasing trend trends, and promoting capital docking.

At the same time, CHIC is also a partner of enterprise pformation.

In the crucial period of pformation and adjustment, Chinese garment enterprises are firmly committed to changing their minds and facing changes. They not only set a positive example for the industry, but also play a leading role in pformation and upgrading based on their own platform.

CHIC2016 spring exhibition as a background, focusing on enterprise adjustment and market changes with innovative and compound resource advantages, while adhering to the forefront of industry development, provides unlimited possibilities and support for China's apparel resource integration and industrial innovation.

Multiple symbiosis bloom time and witness

In the mass and qualitative leap, CHIC has continued to contribute to China's garment industry. It has opened up the "governor's two pulse" of trade negotiations, original exhibitions and thinking collisions, and has continuously injected positive energy for garment enterprises in pformation and upgrading.

It is foreseeable that the CHIC2016 spring exhibition will also take the lead of innovation and further develop the pilot role of the industry "vane".

Based on this, this session

With an area of 100000 square meters, it has gathered 1177 enterprises and 1300 brands from 20 countries and regions including China, France, Germany, Italy, Brazil, Holland, Turkey, Japan, Korea, Peru, Spain, India, Belgium, the United Kingdom, Greece, Portugal, Scotland, China Hongkong and China Taiwan. The audience is expected to reach more than 100 thousand people.

At present, cultural innovation, intelligent manufacturing trend, industrial chain reconstruction and business mode innovation are the focus of industrial change. It is also the origin of CHIC2016's spring exhibition, which will run through every exhibition area and exhibition.

Among them, such as the design strength exhibition brings the brand of Chinese traditional fashion elements, such as Shan Xi, Hua Mu Shen, MI Xi, Tuffcan and so on, will be the strongest voice of Chinese original design together with the Private Secret, ANJAYLIA, Hebi cashmere Hee&Bee and other personalized brands.

In addition, the original brand micro business exhibition area is also a part of the design power exhibition area, mainly for the clothing brand and processing enterprise mainly based on e-commerce mode.

In the commercial men's exhibition area, the men's clothing of the young group is actively participating in the exhibition. For example, the seven wolves will be shown at the scene to participate in the theme series of wolf culture of the 2015 Milan fashion week. The red collar magic factory C2M mode will appear at the scene.

In addition, Lai Long Tang costume and valley curtain spring brand and so on will play an important role in the East.

The most beautiful women's exhibition area highlights the strategic adjustment of exhibitors, highlights the marketing intentions of the enterprises, and focuses on high-end positioning, fast fashion, lifestyle, special products and national cultural positioning.

Among them, many brands such as COCOON and other brands such as impression industry, Tencent, cache, cache and glamorous, cache cache, as well as nearly 200 brands from Japan, such as fashion lifestyle department store brand spa, designer brand TSOMIE.Z.

What is worth mentioning is that the dream of baosha, a professional vertical electronic business platform with its own brand and covering a broader level, is also blooming in the most beautiful women.

At the same time, the exhibition also includes two parts: the PURE SHANGHAI of British women's wear show and the new force of the growth brand, which jointly shows the new epitome of the women's clothing industry.

The fashion men's wear brand has reached a record high this year. The brand of Taiping bird Menswear, KM Menswear, magic fighter, Bi Sijia, Nine Way, set box, Nicole&Nathan, GSON and so on will be concentrated on the brand, and the fashion and personality tide brand, represented by Shanghai Jiaji's brand collection store, will not be outdone.

In the "Rong Rong leather exhibition area", the fur ring cluster represented by Xinji, Haining, Tongxiang Chong Fu and Da camp showed interest in CHIC, including eagle, LAN angel, bang Zuo Wei, Hua Yan, and "Gao Gao".

Under the increasingly fierce competition, leather fur enterprises are paying more attention to the design and development, and actively explore the combination of fur and various fabrics to show the new fashion of leather fur.

At the same time, Turkey National Exhibition Group also brought ALBERTINI, DERMA DERI, SENDERI and other well-known brands, the area increased by nearly 50%.

Through the invitation of China's children's wear industry's leading brands, the children's exhibition hall has achieved a strong return of the 14 top ten Chinese children's wear brands, and 32 Chinese children's wear brands are participating in the exhibition.

Exhibitors will also show diversified demand. Small star group, Barbara, green box and other exhibitors will pay more attention to the traditional channel sales mode of traditional shops.

ODM intelligent manufacturing focuses on intelligent manufacturing, and will lead the pformation speed of "quality manufacturing" and "intelligent manufacturing". The "old faces" such as Yihua, Li Bai Cui, Paka, Hongqi, Yansha and so on are actively participating in the exhibition. New enterprises such as HUAYU, Kunshan creative, Hera trade, deer cotton, case card, thousand Chenhui, Yang Yang will also emerge. Export enterprises will turn their attention to the domestic market, and the pformation of original brand enterprises to ODM will also germinate here.

With the coming of the information age, the future exhibition area will provide the most complete software information technology service in the whole industry chain according to the pformation of garment enterprises' demand for technology services.

Kai Shang technology, Qi Ji Yun Technology, Ji Qi model, snow lett photoelectric information software, solutions based software companies will soon be unveiled.

And famous machinery listed companies such as hawk, Weiss, cable blog, Styleshoots and so on, to build an exhibition area of intelligent manufacturing, and display leading technologies in many industries, such as single machine automation, industrial sewing automation, digital printing and inkjet painting, so as to meet the intelligent demand of clothing enterprises.

Apart from domestic brands, CHIC's overseas Pavilion is also a very beautiful scenic spot every year.

In the "global fashion" exhibition area, mainly concentrated from France, Italy, Germany, South Korea, Brazil, Peru and other 19 countries and regions, more than 460 brands.

Besides clothing, it also includes exhibits, such as accessories, shoes, bags, and so on.

In recent years, CHIC and overseas countries and regions garment industry increasingly close communication.

The number of overseas exhibitors participating in the exhibition has increased year by year and the scale is also growing.

This year's "global fashion" exhibition area includes the Italy fashion brand exhibition area with perfect combination of functionality and artistry, the German Pavilion based on the best version of department store mode, the Hongkong fashion hall, which highlights the fashion and design exhibits, the French Pavilion and the first Holland Pavilion, which are mainly centered on high-end women's and accessories brands. It's worth mentioning that the Korean Pavilion, which has been exhibiting for five consecutive years, has been inspired by the good results of the previous exhibition. This year not only expanded the exhibition hall area to 5000 square meters, but also focused on 126 brands to participate in the exhibition so as to expect more orders in this year's exhibition.

It can be said that in the "global fashion" exhibition area, every outstanding overseas exhibition group can bring a better visual sense to the professional audience.

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Resource integration strong lineup

Yangchun March, CHIC- trend brand exhibition, PH value China International knitting.

PURE SHANGHAI, the British women's wear show and GOFL shoe leather exhibition will serve as CHIC's "exhibition in the exhibition" to integrate brand resources.

The trend of CHIC- brand development has created the most fashionable, multi-level, multi echelon, multi mode fashion trend cards, and the activities of retro market, UMM Europe's first DJ live show and Korean wave star show area are looking forward to.

PH value China International Knitting fair brings together many famous brands in China, and the three wool knitting industry cluster will also focus on its appearance.

PURE SHANGHAI, the British women's wear show as part of the most beautiful women's exhibition area, will send out the fashion call of the international trend dress.

GOFL shoes and leather show will be unveiled with the exhibition tour of the decorating world. Danny bear travel, Sakya house, sweet velvet, famous brand products, Ping Shang pin, ashtra, Hao Fang and other fashion accessories brands, and overseas brands from Japan, Korea and India will bring colorful accessories. Creative market and GOFL show will also be launched.

At this exhibition, the atmosphere of the apparel industry cluster is still hot. The panoramic view of the cluster industry will be dazzled in CHIC.

The star lineup of Zhili, Wenshang, Haining, Pinghu, Changshu, Xi Liu, Dalang, Pu Yuan, Qinghe, Yudu, Tai camp, Tongxiang Chong Fu, Hebei Xinji and other strength clusters shows the strong strength of the cluster.

CHIC2016 China clothing business forum will also be strong again. 20 professional forums will catch up with the pain problem of China's apparel industry.

At the same time, more than 15 CHIC SHOWS will make full use of CHIC's powerful business functions and influence to promote and distribute brand new season products in an all-round way, helping brands expand their market channels and expand their social influence.

Five exhibition linkage "big fashion" pattern curtain

Shanghai in early spring is doomed to be a season of bloom.

China International Clothing and Accessories Fair 2016 (spring) and China international textile fabrics and accessories (Chun Xia) exposition, China International Textile yarn (Chun Xia) exposition, China International Home Textiles and accessories (Chun Xia) exposition, China International Knitting exposition spring exhibition, to jointly demonstrate the vitality and beauty prospects of China's textile and garment industry.

The five exhibitions were held in the same period, and the exhibitions were unified with the overall image of the China textile joint exhibition. The textile and garment industry showed a large scale exhibition group effect and formed a linkage trend with the "big textile" and "big fashion" industry exhibition patterns.

And the upstream and downstream enterprises in the industrial chain are in the same pavilion to achieve "zero distance" contacts, and will effectively meet the actual needs of enterprises, and lay a solid foundation for the exhibition to achieve efficient commercial docking results.

From the international practice, the practice of forming the linkage pattern of textile and apparel industry is indeed innovative. The benefits brought by the linkage are not only expanding the scale of the exhibition, but also improving the quality continuously. The joint exhibition of the five exhibitions has also been highly recognized by the industry. Exhibitors harvest "dry goods" in the five exhibition, and seamless docking between the industrial chains is the best example.

The harvest season is just around the corner. China International Clothing and Accessories Fair 2016 (spring) is looking forward to cooperating with you to witness the vigorous development of the garment ecosystem.