2016 Vip.Com'S "Surprise Economy" Marketing Strategy: 419 Big Orders To Increase Ten Times
Recently, I was informed that
Vip.com
At the press conference of the chief surprise officer, vip.com revealed its goal of promoting the "419 Carnival Shopping Festival" was ten times the order.
It is understood that in April 19th, it was vip.com.
list
Annual celebration will be held once a year to promote sales.
And this year, vip.com has set the theme of "promoting excellence" as "unmatched" to cater to the new chief surprise officer of the platform.
Jay Chou
The topic thus produces the star effect.
In addition, Jay Chou, chief surprise officer of vip.com, also announced that its self generated PHANTACi clothing and endorsement Tiinlab headphones will start in vip.com at the time of 419 big promotion. Meanwhile, he will bring the original brand and joint design of 20 star friends, including Harlem Yu, to 419 in vip.com.
It is understood that vip.com officially announced signing a contract with Jay Chou, and hired him as vip.com's CJO (chief surprise officer).
Vip.com pointed out that after signing Jay Chou as CJO, vip.com will run the marketing strategy of "surprise economy" throughout 2016. It will not only attract huge fans market through star effect, but also continue to deepen the layout optimization of mobile terminals and warehousing logistics, and focus on the development of vip.com international, maternal and child products, and product finance.
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