Sales Of An Darma Surged 63%

As the second largest sports brand in the United States, Under Armour recently released its first quarter profit and turnover data. It can be seen from the report that its turnover is soaring, and it is benefited from the popularity of basketball player Stephan Curry. The first quarter net sales rose by 63% to 19 million US dollars and diluted 4 cents per share, compared with the previous one.

For $12 million, diluted earnings per share were 3 cents.

This result broke FactSet's earlier forecast of diluted earnings per share of 2 cents, and helped the company's stock rise 3% in early trading, to $47.02 per share.

In the first three months of March 31st, Under Armour's net revenue grew 30% from $805 million a year ago to $1 billion 50 million, while FactSet's earlier forecast was $1 billion 40 million.

Footwear net revenue grew 64%, from $161 million last year to $264 million, and most of the success was due to Stephan Curry.

The basketball product line.

Apparel net revenue grew 20%, from $555 million in the same period last year to $667 million.

The gross profit margin declined slightly from 46.9% last year to 45.9%.

The reason for this decline is the high level of liquidation and foreign exchange rate.

Under Armour CEO Kevin Plank said: "the strong performance of the quarter really shows our brand's balanced development in various categories, channels and geographical markets.

In terms of footwear, Stephen Curry's joint basketball product line and our first intelligent running shoes, as well as brand new Jordan Spieth golf shoes, have made a landmark success.

In the company's earnings call conference, Kevin Plank said the Curry 2 product line accounted for 1/3 of China's overall performance, and also the best selling product of the company's network platform.

Curry 2.5 will be launched in Foot Locker and its e-commerce channel next month during the NBA playoffs.

It will be listed in the world in July, and Under Armour will launch Curry 3 in autumn.

Looking ahead, Under Armour expects 2016

It will reach about $5 billion, an increase of 26% over 2015.

This is also higher than the previous forecast of US $4 billion 950 million.

Its stock has also fluctuated, but in the past three months, the stock has risen by 27%.