Create A New Pattern: Big Data To Promote The Pformation Of Textile Enterprises
In the opening year of the 13th Five-Year plan, how to release new demand, create new supply, and open up new industrial structure is realized.
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Industrial pformation and upgrading are of strategic importance.
In May 5th, the 2016 China Textile Innovation annual meeting was held in Shaoxing on the theme of "new supply and demand and a new pattern -- opening the new journey of the textile industry '13th Five-Year". The Keqiao summit of China textile industry was held in Beijing.
The relevant government agencies, industry associations and enterprise representatives gathered together to explore the effective ways and means of upgrading and upgrading the textile industry around the structural reform of supply side.
Discovering new demands and reconstructing new supply: innovation drives industrial development
"
The 13th Five-year
"The period is the decisive stage of building a well-off society in an all-round way, and also the final sprint stage for the textile industry to build a strong textile power.
Since the "supply side structural reform" policy was put forward, how to inventory, adjust the structure and achieve effective supply has become the focus of the industry's attention, and this is the direction that textile and garment industry needs to focus on.
In 2015, the textile industry "13th Five-Year" development plan put forward a new expression of industrial positioning: the textile industry is China's traditional pillar industries, an important livelihood industry and an industry that creates new international advantages.
fashion
The industry that combines, clothing consumption and industrial use plays an important role in beautifying people's life, promoting related industries, stimulating domestic demand growth, building ecological civilization, enhancing cultural self-confidence and promoting social harmony.
In Sun Ruizhe's view, these expressions reflect the inevitable requirement and inevitable process of the pformation and upgrading of China's textile industry to the high end. At the same time, they also put forward higher requirements for the Chinese textile industry's "bosom friend".
Whether innovation can become a habitual movement in the textile industry is related to the success or failure of textile giants to strong countries.
It is an important topic for the whole industry to target and innovate effectively.
Sun Ruizhe pointed out that in the Internet age, the supply side and demand side of textile industry are undergoing new changes: supply side cost is flat, mode innovation and intelligent manufacturing; demand side is changed from consumer's attention to product experience, urban market is sinking to the urban market, and 28 economy to long tail economic coexistence and pmutation.
We should emphasize fundamental and revolutionary technological innovation, while emphasizing cultural creativity, management innovation, business model innovation and supply chain collaborative innovation to meet consumer demand, optimize cost structure and promote sustainable development of the industry.
In short, cost control and quality management are the foundation, product design and business mode are the guarantee, consumption safety and environmental friendliness are responsibilities, consumption orientation and life style are the objectives.
Create a new pattern: big data to promote the pformation of textile enterprises
Recently, the Ministry of industry and Commerce issued the "green manufacturing 2016 special action implementation plan", aiming to establish green manufacturing system and promote the application of green technology through the implementation of green manufacturing special action.
As one of the key industries in the implementation and implementation of green manufacturing, how can the textile industry achieve effective docking between supply and demand through green manufacturing, and tap the potential of demand?
In response, Zhou Xiang, academician of the Chinese Academy of engineering, said that industrial 4 has brought opportunities for the pformation and upgrading of China's manufacturing industry. Its core is not to achieve automation and informatization, but to focus on the significance of manufacturing to customers, mankind and the environment.
"After decades of leaping development, there is a lack of ideas and neglect of details in China's manufacturing industry. Its development is still in the initial stage of automation, and concerns remain at the level of quality improvement and cost control."
During the "13th Five-Year" period, the development environment at home and abroad was more complicated.
The new round of technological revolution and industrial pformation is ready to go ahead. The international industrial structure is further readjust, and the economic development prospects are broad. However, the upgrading of quality and efficiency and pformation and upgrading are more urgent.
China's textile industry has a strategic opportunity to build a strong textile country, but it also faces serious challenges.
Cao Xuejun, deputy director of the Department of consumer goods industry of the Ministry of industry and information technology, pointed out that, first of all, a new round of technological and industrial changes will provide significant opportunities for the industry's innovation and development. Secondly, the upgrading of consumption structure will provide new space for upgrading the textile industry; once again, the task of pformation and upgrading of textile industry is arduous.
At present, when the international economic situation is in the stage of recovery, the supply side reform of the textile industry is trying to alleviate the contradiction between supply and demand in the period when the domestic "13th Five-Year" became the decisive power for textile power.
As one of the largest textile industrial cluster bases in China, the "three products" strategy is also a strategic choice for Keqiao.
Xu Guolong, Secretary of the district Party committee of Shaoxing Keqiao District, said that the pformation and upgrading of the economy can not be separated from the pformation of the textile industry.
"In recent years, we have been accelerating the pformation and upgrading of the textile industry in accordance with the requirements of reinforcing short board, promoting pformation and improving performance. We are making great efforts to build" fashion Keqiao, impression Keqiao and happy Keqiao "by using big data. We will further implement the two major strategies of" service industry revitalization "and" industrial strong area ", and unswervingly promote the upgrading of printing and dyeing and the development of fashion and creativity.
How to integrate big data and fashion elements and develop new international and domestic markets has become an important part of opening up a new pattern of China's textile industry.
Cao Xuejun believes that under the tide of "Internet +", the textile supply chain should actively adapt to the Internet era, strengthen the integration of the two technologies, promote the digitalization and intelligence of textile manufacturing, build green manufacturing system, improve the level of green development, break the past operation mode and the traditional business operation mode, so as to accelerate the pformation to achieve substantive breakthroughs.
For the textile industry of traditional manufacturing industry, the new pattern of demand and supply in textile and fashion industry is interpreted through data analysis. Many enterprises have taken a brand-new step, and the thinking method of big data has also brought about the successful application of textile enterprise pformation.
Jiang Xiaodong, senior business intelligence consultant at NFCU Bank of America, said: "enterprises must learn to define business direction and choose a relatively easy and operational topic item as a breakthrough.
It is worth noting that only by accurately understanding the new needs and providing new supply through technological innovation and business mode can enterprises achieve a successful pformation and create a new global leadership pattern for China's textile and fashion industry.
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Dong Kuiyong, deputy chief engineer of China Textile Information Center, believes that the ultimate goal of textile technology progress is "multi, fast, good and provincial", that is, to expand production capacity and output, improve production speed and efficiency, optimize product quality and performance, save energy and raw materials, and create new long-term technological development plan and persistent craftsman spirit.
Interview notes
On the day before the Spring Fair of China Keqiao textile surface accessories 2016, the 2016 China Textile Innovation annual conference Keqiao summit was held.
More than 300 people's assembly hall is packed.
May 5th, the beginning of summer.
At the beginning of the opening ceremony, the host introduced that the new three demands should be set up at the beginning of summer: finding new demands, reconstructing new supply and developing new pattern.
From data, brainstorming of cases to parallel forum of different perspectives, from the trend publishing area of the venue to the promenade of creative works, we can easily find that "new" has become the biggest highlight of this summit.
On the stage, speakers delivered a brilliant speech around the 13th Five-Year plan, green manufacturing and big data applications, sharing innovative management experience.
What is even more gratifying is that around the task of "three down, one down and one subsidy" put forward by the central economic work conference, the textile industry's steady growth, structural adjustment, pformation and upgrading, reducing production and efficiency have become the key work. The "special action plan for improving consumer goods supply (2016-2018)" has been drafted and the "textile industry" 13th Five-Year "development plan" will soon be released to further clarify the path for the future development of the industry.
We need to meet new demands by innovation, create new supply with Internet technology, and promote pformation and upgrading of textile enterprises to create new pattern. We need systematic layout and long-term planning.
How to adapt to the development trend of green pformation, carry out structural adjustment and optimization and upgrading of printing and dyeing industry, how to create green new supply, release the huge potential demand of textile and garment industry, how to build technology and fashion trend with wisdom, consolidate its strategic position of high end material gathering place and textile trade center, all need government, trade organization and textile and garment enterprises to ponder and practice.
After the first spring of the 13th Five-Year plan, what season will China's booming textile industry enter? Is it sunny or stormy? Let's wait and see.
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