Quanzhou'S Clothing Accelerate Retail Pformation, Leverage Effect Shows

A shares of 14 Listed Companies in Quanzhou achieved a total operating income of 17 billion 735 million yuan in 2015, up 7.28% compared to the same period last year, achieving a net profit of about 1 billion 740 million yuan, up 3.64% over the same period last year.

Facing the complicated international and domestic economic situation and the superposition of economic trend, structural and cyclical factors, the 14 listed companies of A shares in Quanzhou have been running steadily and steadily, and their business scale and profits have kept growing.

Shanghai Stock Exchange achieved a total operating income of 17 billion 735 million yuan in 2015, up 7.28% compared to the same period last year, and realized a net profit of about 1 billion 740 million yuan, up 3.64% over the same period last year.

Leverage to achieve initial success

Reporters combing 14 A shares listed in Quanzhou spring enterprises annual report found that under the impact of slowing demand growth, in order to achieve stable growth in operating income, operating costs declined.

It fell by 2.2% compared to the same period last year.

In addition, in response to the downward pressure on the economic environment, the company tends to adopt the conservative strategy of "cash as king", which accelerates the return of operating cash, and the net cash flow generated by business activities is 2 billion 240 million yuan, up 6.8% over the same period last year.

Among them, with the continuous decline of international trade growth, the sharp decline in commodity prices and overcapacity and other factors, there were 9 enterprises' negative profit growth year-on-year. Among them, Xingye technology, min FA aluminum industry, Na Chuan technology, Huiquan beer, South Wei software and Tianguang fire control dropped to two digits. Among them, the largest decline in Xingyi technology and min FA aluminum industry did not pay dividends.

The growth of net profit of 5 enterprises that have achieved positive growth has Kuan Fu shares, Phoenix Bamboo textiles, torch electronics, nine herding kings, and noble birds. Besides the "noble birds", other companies have achieved double-digit growth.

Nine Mu Wang sent 5 yuan for every 10 shares and became the most heroic fountain of red envelopes.

Under the reality of oversupply, the balance sheets of A share listed companies in Quanzhou need to be repaired and improved through capacity, inventory and deleveraging.

According to statistics, the total net inventory of 14 A share listed companies in Quanzhou reached 5 billion 310 million in the year 2015, up 31.07% over the same period last year. The pressure on the structural adjustment to stockpile and capacity is still in existence; the average assets and liabilities ratio of the 14 companies is 28.57%, 1 percentage points lower than last year, and the asset liability ratio level is stable at a healthy level, and the leverage has been achieved.

Still the most profitable

Clothing companies that are gradually warming up are still the mainstay of A share market in Quanzhou.

Nine shepherd kings, noble birds and seven wolves became the three most profitable enterprises last year. The net profits of three companies belonging to the parent company last year were 404 million, 332 million and 273 million respectively.

Although they belong to the first camp, the difference between the nine shepherd kings and the seven wolves in the men's clothing area has been widen. Although the operating income of the seven wolves is 2 billion 486 million yuan higher than that of the nine shepherd kings, the net profit is only 70% of the king's 70%.

Last year, 9 Mu Wang net profit increased by 15.33%, while the seven wolves were hard to change downward trend, fell 5.43%, while the nine Mu Wang business income increased 9.13%, also far higher than the 3.99% growth rate of the seven wolves. If this growth rate, nine year's business revenue will exceed seven wolves.

The king said that since the end of 2012,

In succession, the channel adjustment has been carried out. The measures include streamlining the channels, integrating supply chain, improving retail capabilities, and opening up all channels, thus opening up the stage of brand integration and single shop quality upgrading.

The company believes that, from the actual results, the majority of the industry's brand inventory is near the end, and has achieved some results. The recovery of the subsequent industry will depend on the strength of market demand recovery.

At present, the industry has not yet formed an enterprise with absolute superiority in scale and brand, and there is an opportunity for industry integration and breakout.

Combined with the current industry development stage, the company proposes "retail pformation", aiming at improving the quality of single store operation, and combining the advantages of brand promotion, channel construction and product research and development, so as to maintain the stability of the industry.