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    Pandora Constantly Adjusts Strategy To Create The Best Performance.

    2016/5/15 20:05:00 47

    PandoraBrand StrategyPerformance Expectations

    Although at the beginning of this year, the De Beers reduced the output of the global raw stone, which triggered a brief downturn in the jewelry industry. Middle class The demand for jewellery gradually returned to the crowd, and Pandora also showed a positive side in its recently released first quarter earnings report.

    It is reported that in the first quarter, compared with the previous fiscal year, the group's revenue increased from 34% to 4 billion 740 million Danish kronor, while the gross margin group had an increase of 74.6% over the same fiscal year, compared with an increase of 71.1% over the same period last year. Core profit margin EBITDA declined slightly, showing an increase of 35% to 1 billion 760 million Danish kronor, an increase of 37.1% over the same period last fiscal year.

    The group pointed out that it was mainly due to Valentine's Day And strong spring products. Sales performance This led to the double growth of both the group's revenue and the same store's revenue. The group said it adjusted its expected revenue and growth rate from 19 billion DK and 14% to 20 billion DKK, with a growth rate of 19.5%.

    In addition, from the overseas market, the Asia Pacific region's strong sales performance is ahead of other markets, with a 58% increase in operating income and a different increase in other overseas markets. But the US market is slightly slower than other markets, with an increase of only 13%.

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    Pandora listed, has maintained the Pandora consistent high quality standard, innovating and blending traditional handicraft skills, showing the natural moving breath! Pandora's spring new product, gentle sentiment's good work.

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    Gap Growth Engine Continues To Decline, Closing Stores Is Still Hard To Avoid.

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