Children'S Clothing To Increase The Skills Of Earning You Get?
Clothing franchises need to be considered in a comprehensive way. The prospect of garment joining industry is broad. It is very sure to make money in opening a clothing store. So what kind of entrepreneurial strength do you need to join a clothing store?
We should make full market research on the location of the store, the shopping center and the shop location.
It includes the surrounding brand style, sales status, clothing affiliate target consumers, consumer characteristics, residents' condition around the business circle, the flow of people, the trend of people, age, rent, etc.
Through the survey results, we can locate our market positioning (location) and the basic position of the agent brand style and price.
Then, according to the assessment of the local market, we will make an investment plan, such as rent input, decoration investment, personnel costs, and the basic conditions of the brand supplier, such as:
clothing
Join the brand margin, the cost of props, the first payment, the floating capital and so on.
Mature brands require high quality, immature brands require low, but the success rate is not enough.
This leads to the selection of brands.
Knowing the basic growth process of an enterprise is enough to know the operability of the brand.
As the saying goes, what bosses are there? What kind of business are there?
Commodity positioning: is it consistent with local market positioning?
Commodity style: is it in line with local consumers?
Price positioning of commodities: is it in line with local market positioning?
Series products and color series: Series
Product mix
Whether the collocation is representative of the local market, whether the color system grasps the prevailing trend of the local market, whether the fabric is competitive with the price and the market.
Internal management: the company's organizational structure is reasonable? What is the quality of personnel?
External management: what are the requirements for customers? Why?
Supply capability is the most basic success factor of brand. What is the listing plan of apparel affiliate?
How long is the production period?
Class product listing plan?
How to operate operation management?
Physical distribution management
Process is timely.
How about the support of promotion and logistics?
Whether the image is competitive, whether the basic hue is compatible with the clothing color, whether the window display really highlights the product theme, whether the decoration cost is expensive, the practicality of the props, the time of making props, and the difficulty in making it.
Professional knowledge training, sales skills training, display skills training, clothing store management training.
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