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    Alibaba And Sunning Yun Once Again Reached A New Round Of Strategic Cooperation.

    2016/6/2 16:10:00 38

    AlibabaManufacturingLogistics

    Recently, domestic electric business tycoons

    Alibaba

    A new round of strategic cooperation with Suning cloud merchants has been reached. The two sides said they will get through the electricity supplier.

    logistics

    And after-sales service system.

    manufacturing industry

    The supply chain breaks the barriers between online and offline, forming a new Internet retail ecosystem.

    Alibaba group CEO Zhang Yong said that the total retail sales of Ali business platform has exceeded 3 trillion, "is already the largest electricity supplier platform in the world".

    Suning has 2700 stores in the whole country, pformed Internet Retailing in 2009, and officially changed its name to Su Ningyun business in March 2013.

    After completing the strategic investment of Suning 28 billion 300 million yuan 10 months ago, Ali became the second largest shareholder of the latter.

    Zhang Jindong, chairman of Suning holdings, said that the two sides worked closely in the past few months.

    Soon after the first announcement of cooperation, suning.com Tmall flagship store and red kids were all on the line.

    The rookie network and Suning logistics system have been gradually opened up.

    Last year, the growth rate of China's online retail market declined, from 48.7% in 2014 to 35.7% in 2015.

    But the mobile shopping market grew by 136.7% annually, accounting for 55% of the retail sales of online pactions.

    Thanks to the rapid development of the mobile Internet shopping market and the spillover effect of Ali, Suning Yun's first quarter results showed that online sales grew by 99.62% in the first quarter and increased to 62% in mobile terminals.

    Net loss was about 296 million yuan, narrowing compared with the same period last year.

    Sino Thai securities estimates that Suning's cash reserves are expected to reach about 80000000000 yuan, which is expected to grow by more than 80% on line this year.

    But the competition in the Internet retail market is still fierce.

    According to the China Electronic Commerce Research Center, the size of China's online retail market is expected to exceed 5 trillion yuan this year.

    It is inevitable that men and women will compete.

    Data show that last year, China's B2C retail market (including open platform and self sales, excluding brand electric business) ranked first in Tmall, accounting for 57.4% share; Jingdong ranked second, accounting for 23.4% share; vip.com ranked third, accounting for 3.2% share; Suning ranked fourth in 3%.

    In terms of home appliances online shopping, according to the analysis report of Chinese household electrical appliances online shopping in 2015, the proportion of Jingdong's household appliances online shopping market reached 60.2% in 2015, and suning.com electric appliances accounted for 29.4% times, and suning.com accounted for a smaller proportion.

    As a direct competitor of Ali and Suning, in May 18th, Jingdong group CEO Liu Qiangdong publicly stated that within three years, Jingdong will be more than the sum of sales of all wires and wires under Gome + Suning.

    A week later, Alibaba announced the launch of the "618 Super Fans Carnival", which is considered to be an opportunity against Jingdong's e-commerce strategy.

    It is reported that suning.com will also officially start the "price war" from June 8th.

    Su Ningyun business COO Hou Enlong said, "will invest 5 billion of resources with ALI, in 618 of the competition does not exclude the price of bayonets."

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