Ma Yun'S First Step In Counterfeiting: Six Brand Products, Taobao, All Shelves.

Alibaba joined the international anti fake alliance, was opposed by many famous brands in the world, and was eventually canceled membership, but Alibaba said that the determination to fight against counterfeiting will not change.

Recently, Taobao announced a number of home appliances which were permanently retreated by the whole network due to unqualified quality, including six classic cherry blossoms, KOKHNKA, YOKO and so on.

It is understood that

After more than two months of tracking and sampling, it was found that the quality of cherry Sakura air conditioners, KOKHNKA, SONBOY and BAISENSE TV, YOKO washing machines and OPAICN water heaters existed.

To protect consumers' shopping experience and personal safety, Taobao said that the products of the six brands had been put off from June 21st and were not allowed to go online again.

This is the first time that Taobao has carried out quality inspection and rectification for its online products, which plays an important role in promoting the safety of online shopping.

The influence of Taobao on the consumers in China is well known. As the largest online shopping platform in China, the qualification of fake businesses and the cancellation of products with unqualified products are playing an important role in the Taobao business. For consumers, they protect the legitimate rights and interests of consumers and increase the credibility of Taobao shopping.

The determination to fight against counterfeiting.

In addition to these household appliances, Taobao also has food,

And other products closely related to the personal safety of consumers are investigated and renovating.

I believe this is just the first step for Ma to start the fight against counterfeiting. Once Taobao and Alibaba complete a crackdown on counterfeiting, it will no longer encounter Waterloo again.