Alibaba Launches New System To Help Track And Remove Fake Products

It is reported that in order to demonstrate the determination to fight against counterfeit goods,

Tycoon

Recently launched new initiatives, and urged the major

Help them develop anti piracy activities instead of attacking each other on this issue.

For a long time, the outside world has been criticizing the Alibaba platform for being flooded with cottage products.

These criticisms culminated in Ali's accession to the international anti fake alliance and led Ali to withdraw from the alliance only a few weeks after joining.

At the intellectual property conference held in Hangzhou on Friday, Alibaba launched a new online system to help track and remove counterfeit goods.

At the meeting, Alibaba anti piracy executives urged manufacturers of brand products to cooperate more with ALI.

In the face of such a complex problem, we can not just complain about each other, or criticize each other.

We must involve everyone and work together to solve the problem, "Zheng Junfang, chief executive officer of Ali, said at the meeting.

"This is a battle for you and me.

You can't sit on the spot while we are playing fake, or we may be playing a fake while you are talking about it on the side.

Our only option is unity and cooperation, "Zheng Junfang said.

Earlier this year, Alibaba joined the international anti fake alliance, but it was strongly opposed by many members of the alliance. Luxury brands Gucci, MichaelKors and Tiffany even withdrew from the organization.

Under pressure, the international anti fake Alliance announced the suspension of Alibaba membership, which embarrassed Ali.

The meeting on Friday and the launch of the new online system are at the moment when Hangzhou will host the G20 summit in two months.

According to people familiar with the matter, leaders of several countries including President Obama will visit Alibaba's Park.

According to Alibaba, the "platform for rights building" system launched on Friday will make communication between the major brands and Alibaba related to intellectual property rights more fluently.

"The platform for the co owners of rights" extends Ali's integrity and rights protection mechanism, which will simplify the process of removing the links of forged products.