Recently, Jingdong Has Launched The Jingdong Fitting Room For Mobile Terminals.
The near future,
JD.COM
The Jingdong's fitting room on the mobile terminal has been installed, which is a virtual fitting system based on artificial intelligence and simulation technology.
clothing
Problems encountered - try to wear the effect of thinking, collocation effect depends on the size of guess, size to choose the problem of feeling.
Now, the Jingdong fitting room has already been able to support the Cross shop personality matching of a large number of clothing items. In addition, merchants can easily import clothing information and adjust various clothing parameters.
In the future, this application will be upgraded rapidly, bringing more convenient shopping experience to users.
Support a large number of clothing Cross shop personality matching
Traditional offline clothing shopping often involves queuing, time consuming and other problems. When friends go out shopping together and go shopping for a day, they may not be able to try on several clothes. The rise of the electricity supplier enables users to browse through mass clothing in a short time.
How can we make efficient use of these resources, so that users can get the real feeling of online fitting as quickly as possible? The Jingdong fitting room is born.
At present, the Jingdong fitting rooms are already available in Europe, Mark Ed Faye, and British Royal.
Powerful fighter
Men's clothing, seven wolves and many other brand shops appear, users can enter the merchant's shop at the mobile phone end to find the online fitting to experience.


Jingdong fitting room interface
After entering the merchandise page, users can choose more garments to "try on" and click "try it on" to enter the Jingdong fitting room.
After that, users can choose the right option products to check the upper body matching effect.
At the same time, on the left side, the sex switch key is provided for different sex buyers, and the clothing that is suitable for the wearing test can be directly clicked on the left side "want to buy" to join the shopping cart.
It is reported that the Jingdong fitting room has already supported a large number of clothes, and can carry out personalized matching of stores. In the future, with more shops joining and user habits developing, there will be more rich clothing for users to try on online fitting, and personal customization will be made according to the proportion of each person.
Businesses upload and produce product pictures quickly.
The on-line function of Jingdong fitting room not only benefits users, but also brings convenience to platform businesses.
In the management backstage, merchants need no special skills, so they can easily stereoscopic their photos of flat products and join the fitting rooms.
Businesses can easily adjust the size of clothing, such as clothing length and sleeve length, and adjust the details, including tightness, neck and shoulder adjustment, sleeve cuff adjustment, chest, waist, buttocks tightness, hem expansion, hem shape, collar height, back collar radian, back collar expansion, wrinkle degree, three-dimensional degree and so on.

Business background import is very convenient.
Another innovation of Jingdong's fitting room is that businessmen can make a multi-level arrangement of clothing by customizing their clothing properties, such as the definition of a jacket as "women's wear - Top second layers".
Through this kind of internal and external collocation test, we can try to make the best material effect, preserve it after satisfaction, and achieve "WYSIWYG".
This kind of display effect with hierarchical and three-dimensional sense is richer and more vivid than the previous plane map.
Moreover, the operation of this function is not very difficult. A little designer or designer can finish the production of clothes in a few minutes. The introduction of the background system can be very efficient.
In terms of technology implementation, Jingdong does not rely on the traditional 3D modeling technology. Because the cost of traditional 3D modeling is high, the cost can not be pferred to businesses or partners, which leads to the difficulty of popularizing virtual assembly technology.
The response of Jingdong is to use 2.5D technology. It is a patent owned by Jingdong with independent intellectual property rights. It can identify and measure irregular objects, pform a flat picture into a planar stereo, and display 2.5D, reducing the cost greatly, reducing the burden on businesses and Promoting Popularization and application.
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The Jingdong fitting room will only belong to your personality wardrobe in the future.
The industry generally believes that a practical virtual fitting business solution should have three characteristics: good personalized dressing effect, simple user interaction and low operating cost.
The Jingdong fitting room is precisely from the intelligence and simulation two technical directions, solves the personalized virtual fitting function and the commercialization request, the usability is good, the cost is low, is at present the industry most close to commercialization solution one.
In the future, apart from the clothing matching functions that are already on the line, the Jingdong fitting room has already achieved user defined self portrait through user self timer, and personalize the models according to their own height, weight, waist circumference and other parameters, and more details can be adjusted automatically, including shoulder width, chest circumference, arm girth, arm length, hip circumference, leg girth, leg length and so on.
Besides, users can adjust background and adjust posture.
Once users have generated their own personalized models, they can be saved as archives. In the future product recommendation pages, Jingdong will automatically recommend clothing that matches the buyers' physical characteristics, making users purchase more satisfactory and efficient, and also increases the accuracy of business product display, and promotes the promotion effect.
Behind such diverse functions, it is inseparable from the technological accumulation that Jingdong has been concentrating on research and development for many years. The Jingdong fitting room is also the result of Jingdong PCL (cognitive cognition) laboratory.
For example, in the identification of human head, the automatic positioning head edge technology was introduced by Jingdong, and the head edge was determined by 128 points, involving t image segmentation, curve fitting and other algorithms.
In order to integrate the head and the body in advance, we need to detect the skin color of the head, adjust the skin color with the result of the test, and make the two match basically through the skin color automatic matching algorithm.
In addition, the Jingdong fitting room model has joints and skins. The change of posture is achieved by joint rotation. The change of body shape is realized through the change of joint position and the change of skin.
There are 14 nodes that can be adjusted, including neck joints, left and right shoulders, left and right elbow, left and right wrist, waist joint, left and right hip joints, left and right knee joints, left and right ankle joints, etc.
It can be said that compared with the existing virtual fitting products in the market, the Jingdong fitting room has distinct features, which achieves low operating cost, simple user interaction and good personalized fitting effect, and realizes the functions of merchant acceptance, user operation and personalized experience.
Weng Chi, chief technology adviser of Jingdong group, said: "the original way of buying habits of users is to go shopping in physical stores. With the development of Internet, it has become everywhere, convenient for users and time saving. We will use VR, AR and other virtual ways to bring online shopping to customers. We can also interact with friends, let online shopping experience beyond the line, which is our direction of efforts."
According to the industry, the on-line mobile terminal of Jingdong's fitting room is another powerful embodiment of Jingdong's technology driven business innovation, which will realize the win-win of consumers, Jingdong and businesses.
The Jingdong fitting room will not only open up a new way of clothing shopping on line, bring new experience to consumers, but also play the value of Jingdong "national enterprise". With independent intellectual property rights and leading technology solutions in the industry, it will serve many garment enterprises and build a new starting point for clothing merchandise shopping VR business ecosystem. What kind of surprise will Jingdong bring out its own VR products in the coming September? We will wait and see.
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